A quick Google search reveals a home waxing salon not far from my house. She specifically lists bikini waxes for women. She does work with men but does not list genital waxing:
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If I call and tell her I identify as a women she MUST wax my male genitalia? Refusing to do so would be illegal? By saying I'm a woman I acquire new rights I didn't have before since, as a man, she could refuse to work on my ball sack, and she loses her right to choose what genitalia she works on.
That is not EQUAL RIGHTS that is preferential treatment for the transgendered.
If there is a need for these services (Brazilian waxes for men who identify as women) then ANYONE is free to start a business catering to these people without FORCING anyone to perform services they aren't comfortable with or trained for.