Not sure how long that strategy will work for them.
Obviously as long as there's someone else to follow. I don't see that changing anytime soon.
They've been successful for 13-14 years now for being commodity kings, not innovators.
And that strategy will suddenly stop working for what reason? The only reasonable way in which they fail is if some other company becomes better at commoditization that Samsung. Given that Samsung can make every part of the device themselves and I'm not aware of any other company that can do that, Samsung is in no real danger of losing their position. At worst their profitability will erode, but they'll still outlast everyone else.
Their strategy of riding on the coattails of their customers is well known and most are going sideways, leaving Samsung to go on the internet to see what's hot.
No one really cares. Even Apple who have been trying to distance themselves from Samsung are still using them as a supplier for several components.
Now, because of the backlash from outsourcing it's design, it now has to outsource some of the products it used to make in-house because being the only customer can be very expensive.
I'm not even sure what you're trying to say here.
Worse, their strategy of going into new fields hasn't worked out because, again, people know their strategy of stealing IP and using their economies of scale and logistical network to realize the gains from those thefts.
That has nothing to do with it. You already said earlier that they're not an innovator, at least not as far as consumer hardware is concerned, but they do have some top of the line components.
Samsung can move into almost any existing field that it wants to because it doesn't have to innovate. It just needs to see what is successful and do a better job of it than the competition.
Creating a new field is difficult and it's something not even Apple or other companies that are known for their innovation in the consumer product space can easily do. But Samsung doesn't need to worry about that, as they can just wait for someone else to figure it out and then do what they do best, which is making a similar product for a lot less and being able to produce more of them.
Personally, I think the strategy of letting middle managers be deciders is a smart one, although it can be very expensive and highly incoherent in the long run. Also, being paranoid is good. But, at the end of the day, this company is just China, writ small. It's products are devoid of emotions because they come from elsewhere. Maybe their new "innovation" centers will change that but who knows...
Again most people don't care. There are very few people who have compelling reasons for buying Apple vs. Android or any other brand for that matter. There are some die hard members of both camps, but most consumers don't care.