I don't know that he will be around that long in that position either, pancreatic cancer is a guaranteed time bomb. 🙁
Haven't you seen that Cancer Treatment Center of America ad that had the lady they "cured" of pancreatic cancer?
My take on Apple since Jobs returned......they design and market hella nice products. Products that appeal to most....they look good (very important), the MacBook (or whatever it is right now) is an excellent notebook--thin, light and the alu. case is excellent, etc. The iPad is a very good consumption device and is what previous tablets were striving to be but never achieved. Of course, Apple's iOS is probably a huge contributor to its acceptance, too.
And Apple's iOS is probably what was needed to show the way in phones and tablets. While it just seems so simple, I'd wager it's deceptively so. A lot of design went into making it very user friendly and that's what's been so revolutionary about Apple, at least in my eyes. Anyone can have a very thin, light tablet designed and built for them, that's not the hard part. But an OS that is so simple anyone can make it and all its functions work easily...that's the real genius of Apple.
True, Apple is not really a hardware innovation company, outside the iPad's size/design, but that's not what they're about. Apple's OS is.
We've all probably seen every Star Trek episode and every one has someone using some sort of tablet. The TNG's tablets are esp. nice and is where we are heading and rapidly. That's supposed to be the future, and it is--rapidly approaching.
Already desktops are becoming irrelevant to the majority of the market and that will increase in pace as tablets begin to completely displace them and notebooks as the device of choice to the "great unwashed" computer users. We all know them, the Freds of the world. All they want is a way to read their email, watch video/Youtube, play Angry Birds, Facebook, post videos, and on and on. The desktop has become a space gobbling, hot, noisy, power sucking, in-the-way device that has less and less relevance to most consumers.
Instead, they're turning to tablets in droves, led by the iPad. And that's because it's using a simple to use OS.....unlike previous tablets that attempted to use a Windows variant that rarely was easy to use or power. And I can see Apple's OS making deeper and deeper inroads as sales continue to increase that it may really take over the mobile OS environment.
I know Android outsells Apple's phones. But that's one phone vs. Android on multiple platforms. And the OS on Android looks and acts a lot like Apple's OS. Very, very much alike.
So, in the end I think it means Jobs' leaving as CEO is irrelevant. The kernel of the genius is already established----the OS combined with a stylish device. The idea won't die because Jobs leaves. In fact, there may be positives to Jobs leaving, esp. in product development. Some of the restraint and control Jobs exercised over Apple will be diminished, so maybe USB ports will appear on a future iPad. And maybe get rid of the glossy screen--stupid idea on any device.
People will gladly pay for style and function, as long as both are pleasing. And obviously, Apple has both.
ps....I haven't owned an Apple anything since the Apple IIc and IIe were current tech.