Originally posted by: v8envy
Originally posted by: Topweasel
Actually to a strong degree Yes. Not in the sense that you or I regulaly think of but yes. Think about Focus groups brought in to tell if a new logo is acceptable and interesting. Intel would never have killed off Intel inside if a few focus groups that their Marketing firm brought over felt that leap ahead sounded stupid. GTA would not have been released if it made focus groups throw up in disgust. So marketing firms do handle a form of beta testing that has more to do with perception then bugs, but it is a form of beta testing.
Have you read their web site? Here, lemme pull out some of the more choice quotes.
Arbuthnot Entertainment Group is a leading public relations agency servicing the technology and entertainment industries. Combining expert media relations and integrated online community development, AEG will Amplify positive buzz, Elevate consumer mindshare and Generate extensive coverage of your company and its products.
Emphasis is mine. Now then, does this sound like a focus group of enthusiasts to decide if the name 'XFX X1900XTX XXX' is a good one? Or a shop geared to plaster company products over message boards?
Read some of their marketing copy. "Whether you are looking to gain online visibility for your organization, product or service I would highly recommend Arbuthnot Entertainment Group." Visibility is mentioned over and over and over and over.
Now then, do I think they're evil incarnate and NV should be crucified for using them? Hell no. I think we risk a much more sinister, guerilla marketing version of this program if it's inhoused.
There have been some very well thought out posts, and some not as well thought out.
My opinion on this is very similar to goregrinders.
Here is a post that is not as well thought out.
This is an advertising companies home page.
They want you to choose them over 1000 other pr/ad firms online.
What would you put on it if it was your business?
"We have 2 people handing out flyers and TWIMTBP buttons at every major air port bus and train station".
Most people are still looking at this from a we roxor yu suxor point of view.
Advertisers look at it this way
legal/illegal effective/ineffective
Business is business to them.
If I read correctly,here and other forums,the nda was for future/unreleased products
basically a press nda.
It was the participants decision to keep it quiet.
The only wrong doing here would be if the participant knowingly gave false or bad information
to influence a purchase decision,and would be responsible.
How could Nvidia or AEG legally force you to post false info to public access?
They were given a free product and asked to try it out and say what they like about it in hopes
of convincing others to buy it.I never heard anyone say they were given a script of what to say
so I assume that was left up to the individual.Any misleading info would come from the person that said it.
Aside from the 512 not being a bang for buck deal by any means/if you can find one
Is there a card out there to stay away from at it's performance price level?
Would it be a bad buy whether a person chose an x1800xl or a 7800gtx.
They are both great cards and you should be happy with either playing at man
specs at the price you paid.
There are no bad video cards out there
and the only one blatantly overpriced is the 512.
I'm sorry I still don't get the fuss.