Nvidia: Not Enough Money in a PS4 GPU for us to bother

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Fx1

Golden Member
Aug 22, 2012
1,215
5
81
The issue with Tegra is that Qualcomm beats them in the SOC market all the time. Tegra chipsets have been poor compared to Snapdragon and Exynos from Samsung. Apple is closed off as they are in house. So whos buying Tegra? Answer is hardly anyone.

PowerVR have been kicking Nvidias GPU ass in the mobile SOC arena also. So who does Tegra plan to sell to?

Nvidia struggle to beat a bankrupt AMD and they think they will beat Qualcomm and Samsung? Good luck with that.
 
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blackened23

Diamond Member
Jul 26, 2011
8,548
2
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notty22 said:
This comes from a thread , where experts were reminded how sony and Microsoft lost money on consoles for YEARS. Cherry picking Tegra #'s out of the blue in this thread, where Sony is using a design AMD is currently paying to not manufacture, because they are sitting on UNsold inventory is amusing.
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There's no cherry picking involved when you're looking at financial reports. The tegra division is either profitable or not profitable. I would assert that throwing revenue numbers out which have no bearing on profits to be "cherry picking".

As i've mentioned before, I think Tegra is a winning proposition for nvidia. It just takes a few years for it to be fully realized, and from what i've read Tegra 4 has a lot of design wins already. This will be nvidia's big bet for future growth, and I think it will pay off. It just hasn't resulted in profits yet, which was your original claim. Anyway, not being in PS4 is not a make it or break it deal for nvidia - their future prospects are still very, very good. However - there is some obvious dis-ingenuousness with anyone stating that nvidia didn't want to be in consoles. Of course they did. But - again - it doesn't matter that much since they have other product lines that do very well.
 
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ICDP

Senior member
Nov 15, 2012
707
0
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sontin said:
nVidia gets money from Intel for getting out of the chipset business - $1,5 billion over 6 years.

They are reinvesting the money into the Tegra business line. So actually they are making money with Tegra...
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That is not a valid assessment. If Tegra was trully making money on it's own that money from Intel would be pure profit.
 
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Genx87

Lifer
Apr 8, 2002
41,091
513
126
Fx1 said:
The issue with Tegra is that Qualcomm beats them in the SOC market all the time. Tegra chipsets have been poor compared to Snapdragon and Exynos from Samsung. Apple is closed off as they are in house. So whos buying Tegra? Answer is hardly anyone.

PowerVR have been kicking Nvidias GPU ass in the mobile SOC arena also. So who does Tegra plan to sell to?

Nvidia struggle to beat a bankrupt AMD and they think they will beat Qualcomm and Samsung? Good luck with that.
Click to expand...

If nobody is buying them why are Tegra revenues growing so much? This was a very low revenue business 3 years ago. Today it is a 200+ million dollar\qtr business.
 
Keysplayr

Keysplayr

Elite Member
Jan 16, 2003
21,219
55
91
Oh jeez just please let them believe what they want. If they need so desperately for AMD to have ripped the console victory from Nvidia, that egomaniacaly run company and the devil incarnate, I say let them. They don't have much left. Let em have it.
Ain't worth another pixel.
/thread.
 
Imouto

Imouto

Golden Member
Jul 6, 2011
1,241
2
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notty22 said:
This comes from a thread , where experts were reminded how sony and Microsoft lost money on consoles for YEARS. Cherry picking Tegra #'s out of the blue in this thread, where Sony is using a design AMD is currently paying to not manufacture, because they are sitting on UNsold inventory is amusing.
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Again, Amazon is losing money with every single Kindle shipped and they're really happy about it. The big money is on their e-books market.

You're pretty narrow minded for someone so vocal.
 
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ICDP

Senior member
Nov 15, 2012
707
0
0
Keysplayr said:
Oh jeez just please let them believe what they want. If they need so desperately for AMD to have ripped the console victory from Nvidia, that egomaniacaly run company and the devil incarnate, I say let them. They don't have much left. Let em have it.
Ain't worth another pixel.
/thread.
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Only a few morons believe this. On the otherhand stating that Nvidia's weren't interested in "pathetic low profit consoles" is idiotic and delusional.
 
railven

railven

Diamond Member
Mar 25, 2010
6,604
561
126
SirPauly said:
No one is offering that Tegra doesn't have competition but the key is-is there Tegra growth? And will the market continue to grow?
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Dunno, Tegra4 hasn't been getting as many wins as Tegra3 did. Of course, it's still too early to say.
 
Imouto

Imouto

Golden Member
Jul 6, 2011
1,241
2
81
Rumors say Nvidia lost its contract to Qualcomm for the next Nexus 7. So I really dunno where is it going to put its Tegra 4 aside the Windows RT flop. Taking in mind that NV sold 10 million Tegra 3 chips in 2012 and Google sold around 5 million Nexus 7 tablets Nvidia may be taking a huge hit here.
 
railven

railven

Diamond Member
Mar 25, 2010
6,604
561
126
Imouto said:
Rumors say Nvidia lost its contract to Qualcomm for the next Nexus 7. So I really dunno where is it going to put its Tegra 4 aside the Windows RT flop. Taking in mind that NV sold 10 million Tegra 3 chips in 2012 and Google sold around 5 million Nexus 7 tablets Nvidia may be taking a huge hit here.
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Not sure why, but I get the feeling Samsung would be used in the next Surface RT. But that's just me.

Eitherway, if that rumor is true, that is a big chunk of sales. I wonder if nvidia would post about not wanting such low margin sales anyways. (Okay I'm just teasing at the subject matter with that last one haha.)
 
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thilanliyan

Lifer
Jun 21, 2005
12,063
2,277
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railven said:
Not sure why, but I get the feeling Samsung would be used in the next Surface RT. But that's just me.

Eitherway, if that rumor is true, that is a big chunk of sales.
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I dunno, from what I've read Surface RT has not sold THAT well...but I guess for a first go it's not too bad.
 
D

Dribble

Platinum Member
Aug 9, 2005
2,076
611
136
railven said:
Dunno, Tegra4 hasn't been getting as many wins as Tegra3 did. Of course, it's still too early to say.
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Tegra 3 was really smart - sneaking in between most companies old 40nm dual A9's and new 28nm chips. A quad A9 meant is was faster then all the old dual A9's and 40nm meant it supply was plentiful unlike 28nm where everyone was fighting for fab space. It won big as for a while it had no real competition.

Tegra 4 doesn't have either of those advantages, if anything it's slightly late to market so looks like it won't do as well.
 
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blackened23

Diamond Member
Jul 26, 2011
8,548
2
0
railven said:
Dunno, Tegra4 hasn't been getting as many wins as Tegra3 did. Of course, it's still too early to say.
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The rumors i've read indicate Tegra 4 getting more design wins already than Tegra 3. Of course, mobile is a super competitive market, should be interesting to watch.
 
NTMBK

NTMBK

Lifer
Nov 14, 2011
10,458
5,844
136
Lonbjerg said:
You didn't correct anything...you made the same fallacy...sorry.

So Intel is allowed to reject low margin areas...NVIDIA isn't ...gotcha.
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"Allowed" has nothing to do with it. Historical behavior does. Intel doesn't have a history of chasing low margins, and NVidia does.
 
NTMBK

NTMBK

Lifer
Nov 14, 2011
10,458
5,844
136
Will Robinson said:
Did Intel have a ready to deploy APU with as good or better performance than the contract called for?
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About as ready as AMD's solution was before the console contract came in, I imagine. AMD took existing Jaguar and GCN blocks and made a semicustom chip, and Intel could have done the same with Haswell cores and HD graphics blocks.
 
Imouto

Imouto

Golden Member
Jul 6, 2011
1,241
2
81
blackened23 said:
The rumors i've read indicate Tegra 4 getting more design wins already than Tegra 3. Of course, mobile is a super competitive market, should be interesting to watch.
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Well, I highly doubt that there's any design win out there bigger than the Nexus 7. Even a handful of them wouldn't be bigger.
 
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