Thanks for the opinions people.
I have my PC finished, and this is what I have;
Case : SG09
CPU : 4670k
Mobo : Z87 Gryphon (needed the extra fan headers, and it was only $40 more than the z87M Plus from ASUS)
RAM : 8GB Low Profile, Low Voltage Vengeance (I went with low voltage because it's not much more expensive, and it puts less effort on the IMC, so hopefully I can get some higher overclocks)
Cooler : Hyper 212 Evo
PSU : AX760i (I decided to keep it, seems as its top stuff)
SSD : Samsung 840 250GB
HDD : WD Black 1TB
GPU : I haven't bought this just yet. I can afford a 780 because of all the money I saved on the RAM, CPU cooler and case, but I'm fairly convinced that its performance isn't worth its price. 7970 still seems best bet, even compared to the new 770. 780 has a good impeller cooler compared to AMDs cards though, and I think that type of cooler would perform well in my case. I know AMDs impellers are really loud, so if I go AMD I'll get MSI's 7970 Twin Froz OC/Boost (did my research and the PCB is still 100% reference and voltage unlocked) (I was thinking about getting ASUS's DC UII Top 7970 with the amazing digital power delivery and beefy cooler, but I heard the voltage is locked, so what's the point of getting a card like that if you can't push it further). I'm thinking that the 780 can still offer more though, seems as the GK110 GPU is still relatively new and could offer some more performance with driver optimisations.
I decided to modify the cooling setup too. The main problem is the top intake pushing all the hot air towards the VGA area. So, I flipped that to exhaust, flipped the rear fan to intake so the CPU has some fresh air (put a fan filter on the back for it, and turned the voltage down so it wouldn't disturb the air path too much), and mounted the CPU cooler horizontally instead of vertically, sucking cold air in from the back, and some in from the VGA intake fan, blowing all the hot air straight out the top. The side fan was kept as intake for the graphics card.
I might get myself a Noctua cooler (U14S if I can mount it horizontally), and some of their 120mm fans because the SS AP120 fans are rather load. There are pretty much no other 180mm fans I can find, so the AP182 at the top is my only choice for now.
I'm also looking forward to a major case mod, redesigning its shocking appearance to something more sleek. A little like this guy designed
http://hardforum.com/showpost.php?p=1038813830&postcount=17
But I'd keep the VGA fans.