I don't begrudge her that. The opposite I give her props for being so popular. My issue is with people willing to anoint her the greatest musical star ever. She had the advantage to peak in the era of social media. IMO that accounts for 40% of her popularity. One of the ways I judge, 30 years from now will anyone be playing any Taylor Swift song?
As for the Kelce thing this is one big publicity stunt. Everyone making money talking about them especially the NFL with all the interest from the Swifties. Two dead giveaways?
1. Bill Belichick is the king of saying nothing, but a reporter managed to get him to comment on them. Normally he would say, "Why do I care?"
2. Do you ever bring your S.O. to meet mother unless it's serious? If it was, they would have no problem admitting in public which nobody in their circle has.
The only reason I know so much I'm an Eagles fan and the TS/TK stuff is being shoved down our throats.
All that being said I hope she has a successful career which seems to be the case.
While I do not anticipate becoming a fan(as in fanatical) myself, I think at least one track will stick for a long while. "You Belong With Me" is one of those. It's not offensive, fairly pleasing to the ear, and well, the imagery is relatable, and it is
already almost 15 years old.
I do think she might be a tad hyped up as far as how much ability she has. I certainly would never put her in the upper tier of physical ability nor "songwriting spontaneity".
Despite all that, I do think time the one strength in actual music, songwriting, she does have is one I consider unappreciated or underappreciated in general. The ability to make 1-8 notes in a song that people feel connected to and deeply about is actually not trivial. She basically invaded a substantial number of people's hearts and well, they love her for it, similar to her idol Shania. "You're Still the One" is not a super hard song but it gets people in the feels and triggers all sorts of nostalgia. Is there some halo effect going on because she helped her fans out in some way, be it psychologically? Yeah, probably. But I think there is some degree of merit in her music even if it is "simple" and I personally have my mind occupied by others who provide more.
A simple theme can be all that's needed to create an earworm. Mozart's Eine Kleine Nachtmusik is not his A game but it is the one that people think of when they hear his name. The concertos are the closest to his seeing his genius as soloist, the symphonies are more involved, the operas shows his ability to understand vocal writing, which infects practically all other works, but it's Eine Kleine's four movements that has stuck in popular culture. His K. 545 sonata might be his D game, intended not for public performance but to teach his pupils; but even that effort is a compelling work.
There is always some tension between making a commercial success versus exploring more than that in music. As I mentioned, even Beethoven had that conflict within his own body of work. What was "popular Beethoven" in his time not what people hear or musicians emphasize now. His Septet, his Andante favori(the original intended second movement to the Waldstein sonata) were two of those. The Septet now is placed on a respectable but lower rank than his symphonies in the current times. But back in the day, the Septet was his "Baby one More Time". The Andante favori has been completely forgotten despite it also having numerous arrangements and reductions back in his time, and that "he played it frequently in society".
The relationship with Kelce appears to have been initiated by Kelce. In fact, it appears he is a true Swiftie who got a friendship bracelet with his number on it with the intent of giving it to her...but wasn't able to meet her. Somehow after that, he managed to make a line of communication.
Now, there's also the matter of Kelce's position. He's a tight end, not a QB, so he's not exactly the face of the franchise or even a secondary showy player like a WR or CB. He's not the hottest guy in the world(although his face might actually match with Swift's preferences) nor exactly playing a position who would command attention.
Don't get me wrong, I'm not the type to immediately dismiss the possibility certain things are staged. But Swift probably has a full schedule and never lived the life of an "athlete's girl", so her basically sacrificing 3 hours plus of her time just to watch football [for a team she most likely never followed before, since she too is apparently an Eagles fan] is a degree of commitment she doesn't necessarily need to engage in.