54.4% Margins - Nvidia

[f1sherman]

well euro economy is not that better (or not at all ), that they can sell at 850 GBP or 1000 euros and whatnot

@rolodomo

you mean 12 left in stock!
$1,079.99

 

[rolodomo]

That website sucks. Only lists 2 retailers in UK. There are hundreds who sell video cards.

Agreed, I've been buying computer parts for many years and I know when parts are easy to get at MSRP.

 

[Erenhardt]

Titan in various models can be easily found, which is surprising for a limited availability product.

But it is not limited availablity in any way. Nvidia wants you to think that way. So you go, pay $1000, show off on forums and facebooks, and feel good about you purchase. They want you to think you are someone special, because you have something limited, others can't have...

 

[SirPauly]

Imho,

I tend to think that nVidia always desired that price point -- coupled with if it was cheaper they may have more issues meeting demand --- and to not cannibalize current and future Kepler derivatives -- to protect current and future margins - technology gaming leadership and technology compute leadership -- to create more awareness to nVidia and GeForce as a whole.

 

[3DVagabond]

Titan has sold like crazy?

It makes up 0.06% of the steam survey. Thats not even 0.1%

Every retailer in the UK has a ton of stock. The 780 GTX is rumoured to launch soon too which people are going to hold off for.

The steam survey is crap. The only time anyone quotes it is when it supports their position.

 

[3DVagabond]

Actually, the steam numbers were good for AMD with HD 7970 and 7950 offered more growth last month than the GTX 680 and GTX 670 -- potentially momentum based on the never settle bundles and working positively for AMD.

I know it is only Steam but still may offer some gauge and insight on the specific sku's.

Having the game bundles with the cards would skew the results up for AMD.

I've said this before, but without major safeguards and controls in place surveys can be too easily manipulated for them to have any useful meaning. We aren't even sure that the method used is scientifically accurate to begin with.

 

[Fx1]

The steam survey is crap. The only time anyone quotes it is when it supports their position.

like any data.

 

[3DVagabond]

And I think it is pathetic that instead of realizing AMDs failures in the market somebody would blame consumers and call them retarded.

There doesn't have to be a connection between AMD's failures and consumers "acting" retarded. You can sight one without defending the other.

"There's a sucker born every minute."

 

[SirPauly]

Having the game bundles with the cards would skew the results up for AMD.

I've said this before, but without major safeguards and controls in place surveys can be too easily manipulated for them to have any useful meaning. We aren't even sure that the method used is scientifically accurate to begin with.

If nVidia and AMD find them useful so can I!

 

[3DVagabond]

If nVidia and AMD find them useful so can I!

Well, if you want to stoop as low as marketing teams do, then knock yourself out,

 

[Fallen Kell]

/edit: Oh and: How is it possible to produce more chips on a 300mm^2 wafer than on another 300mm^2 wafer?!

Probably been answered (and I am not bothering to read the thread), but you can produce more chips on the 300mm^2 wafer by shrinking the manufacturing process, which in turn shrinks the size of the chip. Thus the 300mm^2 wafer produces more chips because the chips it now makes are smaller than the ones before. However, that is the simplistic view disregarding chip design changes which increase the amount of components in the chip, and thus increasing the size of the chip. But all things equal, the size of the chips have in fact gotten smaller over the years even as the complexity has gone up.

 

[JTsyo]

Haven't read through the entire thread but has anyone mentioned workstation cards? I'm sure those have large margins, how could you not when selling a $5K card?

 

[SirPauly]

Well, if you want to stoop as low as marketing teams do, then knock yourself out,

Marketing and official data is also very welcomed and don't dismiss these views as well. When AMD speaks, I listen very close based on their talents! When nVidia speaks, I listen very close based on their talents! Don't always agree but certainly listen to their views and strategies.

 

[cmdrdredd]

Im not an investor im a consumer. Which means i want cheap prices and high value.

Man some of you people are so dumb. Unless you own shares in Nvidia higher margins are BAD for us consumers.

Lets all cheer Nvidia for selling the 690 GTX for $1000 with effective 2GB of VRAM which means less than a year later its bottlenecked and cant perform as well it should. The 680 GTX which cant compete with a 7970 but costs more!

I think some people should decide if you are an employee/investor or a consumer because its VERY weird to see consumers cheering higher prices more profit!

GTX 690 was released May 3 2012 and the 2GB isn't causing any performance issues a year later. Nice try

 

[RampantAndroid]

GTX 690 was released May 3 2012 and the 2GB isn't causing any performance issues a year later. Nice try

Not only that, it competes with two 7970s in CF in some games, dominates in others, gets trashed in as well, and ultimately uses a lot less power at the end of the day.

 

[cmdrdredd]

Not only that, it competes with two 7970s in CF in some games, dominates in others, gets trashed in as well, and ultimately uses a lot less power at the end of the day.

People buying $1000 cards actually worry about power consumption? My guess is they know all about that and can simply afford it.

 

[blackened23]

Haven't read through the entire thread but has anyone mentioned workstation cards? I'm sure those have large margins, how could you not when selling a $5K card?

You did yourself a HUGE favor by not reading this thread and the rants of the OP. Don't make the mistake that I made by feeding.

 

[RampantAndroid]

People buying $1000 cards actually worry about power consumption? My guess is they know all about that and can simply afford it.

Dunno, might need a new powersupply vs not needing one. I mean, it's not horribly surprising a single card solution consumes less power.

 

[3DVagabond]

People buying $1000 cards actually worry about power consumption? My guess is they know all about that and can simply afford it.

Perf/W is a very important metric. Right up there with raw performance. Whether anyone here thinks so is an entirely different subject, though.

 

[cmdrdredd]

Perf/W is a very important metric. Right up there with raw performance. Whether anyone here thinks so is an entirely different subject, though.

Yeah but the GTX 690 is dual GPU, basically a couple of slower GTX 680s on a single card. Everyone who is going to even be looking at it will have adequate knowledge of it and know exactly what they need to run it (PSU requirements etc). So saying "oh but I may need a new PSU" is ridiculous because you would not be looking at a dual GPU solution if your PSU was questionable.

These dual GPU cards are not marketed for the same people who would buy a GTX 660.

There's a few facts you guys are forgetting.

People looking to spend $1000 on GPU hardware can afford it.
People looking at $1000 GPUs know what they are buying. The general public doesn't know what a GTX 690 is, they don't generally visit tech sites.
People looking at dual GPU cards are going to be aware of the requirements of it including PSU.
People looking at any card in this price point know about PC hardware and they either do the research or ask on a forum such as this to fill themselves in on it.
People looking at the GTX 690 for $1000 will likely be able to afford a new PSU if they need it to run the card.

 

[sontin]

Is this the thread about prices? Man, so many threads with the same topic...

AMD will lower their MSRP next week:

Oh and they will give you more free games. :awe:

 

[BallaTheFeared]

I'd like to see the 780 @ $500 and the 770 @ $350 forcing GHz to around $320 and the 7950 around $225, lolz.

 

[cmdrdredd]

So...Nvidia sent them a GTX 770 so they could test it out did they? Right....

And yeah it seems slower than a GTX 670. Yep...

 

[RampantAndroid]

This just sounds like the typical kool-aid that companies pass around.

OH YEAH.

GCN is the target of...

Do they have ANYTHING to back that up? Any engine geared towards the PCs of today is ALREADY beyond GCN...

That slide just looks like AMD trying to make themselves feel better about themselves.

 

[tviceman]

Uhhh... if Nvidia really did get 7000mhz vram, there is no way GK104 @ 1125 boost and 7000mhz vram will be slower than a stock 7970GE, save the few outlying titles like Dirt Showdown. If this GPU-Z post is real, AMD is smoking crack thinking 7970GE is faster than a gtx770.