I am sorry, and with the greatest of respect. Wahhhh. Booo hooo. I had a bad day. can i take it back? Honestly, officer, i didn't mean to run that red light and kill those pedestrians. Can i take it back? Honestly, boss. I didn't mean to call you a boneheaded idiot in front of the entire company. Can i take it back?
I am all for consumer empowerment. 100% behind you on the consumers should have the power to make changes in the industry. And that the Publishers should learn that it is through our continued patronage that they get their pay check.
However, that doesn't mean that we as consumers should be allowed to get away with laziness. If I bought into some media hype and didn't do my research, then shame on ME, not on the marketer. Sure, truth in advertising. But if you have gotten through life this far and not seen that doesn't exist, i don't know what world you live in, but it isn't this one.
And if you know people who wear clothing out for the weekend and then take them back, that is just wrong on the face of it.