How is TOR going to be different? People will grind to end game, then there will be bosses to farm for purples. Once the stuff gets stale, EA will ship out an expansion pack for $60 so you can level up a little more, kill a couple more bosses for higher level purples. Having voice acting doesn't change the MMO structure if you don't sandbox it.
If you sandbox it, then you have the EVE universe which is amazing since players dictate how territories are gained or loss, how the environment changes in addition to new content being released.
So it's either developer dictated WoW MMO structure and boss killing or player dictated sandbox expansion where people do what they want.
I for one would much rather have Bioware Crafting me a story than a player driven sandbox..
eve was a huge suckfest if you ask me..
they got less than 1 month play out of me before I left.
WoW no one really gives a flying flip about the story.. I know I don't think I ever read one quest other than where to go and what to kill the rest was not important in that game.
The only exceptions would be of course the RP servers for the most part.
where here you are talked to and brought into the story where it makes you feel you are a part of the story not just someone fetching 3 orc eyeballs for no reason.
This feels more like a single player game that also has a much bigger feel to it.
I really dont think they have much to fear. people are going to love it.