I'm not so sure this was worth it at all. This is the kind of widespread fiasco that will absolutely lead to intel losing not just even more DIY, but OEMs as well.
There are countless Dell, HP, Lenovo, Asus, and MSI prebuilt boxes sold with i7 and i9 K-SKUs at a tidy markup that are even more heinously thermally constricted than custom built gaming machines. These are going to come back for RMA, OR people are going to ask for their money back after the new BIOS nerfs performance.
Those people are going to treat their experience with 13th-14th gen like your dad talks about his one friend that bought a Yugo in the 1980s - a horrible mistake that lead to heartbreak and headaches whether or not they get their system stable or their money back.