Honest opinion, this Celeron is an insult to the Ivy Bridge based Celerons. If you really can't spend more, then save an additional 15 and stay with s1155 Celerons and Mainboards.
Umm, i am not sure about that. Haswell celly G1820 is GREAT chip for ~40$ and there are some cheapo H81 mobos now, that go along it.
Keyword is graphics: Haswell Gen graphics is better than ivy bridge and that is enough to not look back.
What is sad value, is Haswell Pentiums, G3430 is twice the price, and in cheapo platform relevant features you get 1MB extra of L3 ( nice, but very workload specific) and 600mhz extra clock (~22% more). Graphics (key in those builds) is the same. So ~25% extra performance, for twice the price?
Intel could really sweaten the deal on Pentiums, by throwing in AVX2, Celerons are fine as is.