Took a couple of tries to get my technique down, but I can fool most macho beef eating chest beaters with my Impossible burger tacos, burritos, and chili. On its own, like as a burger patty, you can definitely tell it isn't beef. Still tasty. I use my country style Dijon pan sauce, if I go that route with it. It ends up like Rob Lowes' turkey burgers though. No matter how much I jazz them up, Ron's - I slapped a beef patty on a bun is going to win.
Thing is, I am closer to 60 than 50 now, and too much red meat isn't a great choice anymore. Impossible burger replacing ground beef has been a good thing. Quality sources of all the BCAAs isn't an issue in my diet.
If you are confused by the above reference -