Outside of a vanishingly small and loyal AMD customer base, I just don't see it. If I am settling for an 8GB card, I'd pay the extra $50 or so and get the 4060 with the superior Nvidia software suite. The only way AMD can sell me a card is to offer me more vram for less money. As turning down textures is the most unacceptable of all visual compromises IMO. That's how you win my biz, and the reason I bought a 6800. There was nothing close in price with as much performance and vram. Acer A770 almost got my money, but I didn't want to tweak my main gamer that much. I will grab one still, when it hits my $300 target.
EDIT: 6800XT was only $50 more, but the extra power use was more than I was willing to deal with.
At that price point it is an extra 20% and it could buy you a bigger SSD or a higher core count CPU or more system ram. Also the 7600 will probably be a bit faster as well.
DLSS at 1080p is a bit rubbish, frame gen works better with higher frame rates and it uses more vram anyway so I don't see it as a huge advantage.