Dell does not have a constant price tag of $499 for ANY of their laptops. Yes, you are insane if you believe that. You're also a liar. And you smoke too much and are a terrible judge of fine whiskey.
You can't base your retail marketing concepts on a bianual sale from one particular competitor.
Before everyone starts accusing me of having my mind set before I even start in this thread, just take a step back and look at your guys' arguments. Most of you are comparing SFF barebones to ATX barebones; you're comparing 800MHz FSB to 400MHz FSB; you're comparing Dell to HP to little ol' me (when I'm not really aiming to compete with them considering I will have their products in my store); you're comparing my prices to SALES from other companies. I'd like you guys to keep that in mind before you present another argument. thx.
You can't base your retail marketing concepts on a bianual sale from one particular competitor.
Before everyone starts accusing me of having my mind set before I even start in this thread, just take a step back and look at your guys' arguments. Most of you are comparing SFF barebones to ATX barebones; you're comparing 800MHz FSB to 400MHz FSB; you're comparing Dell to HP to little ol' me (when I'm not really aiming to compete with them considering I will have their products in my store); you're comparing my prices to SALES from other companies. I'd like you guys to keep that in mind before you present another argument. thx.
and I still beat my wife? Look, Dell has had sub-$600 laptops for most of this year, $599-549-499 depending on the week. Dell has a new sale every week. I've been seeing laptops from compaq/HP/Toshiba for under $600 for most of the year as well, mostly $599 but now $549 this week. Sure these are sales/closeouts but with them happening almost every week you do need to compete effectively against them
Desktops, yes the Shuttle cube looks nicer than the $275-300 mATX boxes from Dell, Compaq, etc. but you are going to have a bit of a struggle convincing people to pay more than twice as much for a nicer case.
I'm not saying you're overcharging for that system, I'm saying it's the wrong system to be selling given that most consumers do see TV and newspaper ads for $275-$399 computers that (to them) are just as good if not as nice looking.
If you offered a "gaming system" or "photoshop/graphic design" you could compete more on features ("this Dell has motherboard graphics that only run games at 640x480 and look awful!").
The price that dumpy is asking is definately high but you guys are comparing the system to a base system from Dell???? The cheap Dell systems come with 256 MB RAM, CD-RW, old motherboards, with last generation processors. I popped one of the $399 systems open the other week. They have 40 pin PATA cables on the hard drives!!! Your comparing apples to oranges. Why not compare a 64 bit pentium based Dell with 512 MB of RAM and a DVD writer. Also in your final price you should mention if it is lowered by rebates and coupons.
I think you have consumed a bit too much of that "fine whiskey", and it's made you insane. Dell does always pretty much offer home systems for $299 and laptops for $499, do some research before you run your mouth and make yourself look like an ass on here. Like I said go ahead with that system you want, it's a piece of crap for that much money, nobody will want it for that price!!! as for SFF barebones, you can beat the price you got with a diferent parts list, but it will PWN that crap anyway. I guess you need some help!
The entry level Dell desktops are the 2400 and the 3000. Neither of which go for less than $350. "Do some research before you run your mouth."
The lowest entry level laptop is $499 on sale right now. And that price is after a $100 rebate (Normal listing price is $599).
Both of these quotes were from the small business section. Now I don't have to worry about competing with Dell Small Business because only business are "supposed" to shop there. Consequently, if I want to say "Compare to Dell's price of $1199" when it's $1099 in the SB section, I can do that.
PS-
Dell charges $99 shipping for home users.
PPS-
Again, we're selling Dell systems in our store. We're an authorized Dell retailer.
I think that if you push the size and fancy appearance of the machine, and come up with a gimmicky name for it, you will probably be able to make sales at around $800-$900. SFF machines aren't in wide circulation, and size/appearance is of great concern to some people (speaking from personal experience, and I'm not being crude . A lot will depend on the clientele that circulates through your store. I think they'd do fine in an area with higher-income, and non-computer-savvy persons, especially if there aren't any other nearby stores selling SFF machines.
. A lot will depend on the clientele that circulates through your store. I think they'd do fine in an area with higher-income, and non-computer-savvy persons, especially if there aren't any other nearby stores selling SFF machines.
Originally posted by: xylem
I think that if you push the size and fancy appearance of the machine, and come up with a gimmicky name for it, you will probably be able to make sales at around $800-$900. SFF machines aren't in wide circulation, and size/appearance is of great concern to some people (speaking from personal experience, and I'm not being crude
It's in a small neighborhood on the west side in Los Angeles. There's a LOT of lawfirms and a lot of corporate buildings. There aren't any local retailers selling SFF machines (nor are there any retailers selling SFF barebones/cases); I believe Best Buy is the only major retailer in that area that carries SFF, but they only have it available on the website (but the website allows for in-store pickup, so we are still sorta competing).
Anyway, the point is that there's a lot of rich people that care about looking sharp and fancy. Shuttles will give them that look. It's the college students, however, that we're missing here. But we'll go after them after our 3rd season and we'll look into a good "back to school" sale.
" size/appearance is of great concern to some people " -- Hence the reason we're selling SFF. People like small, but powerful. I'm not suggesting that this system is super powerful, but the general public thinks it is (we have a lot of big numbers in the system, i.e., 1GB of RAM, P4 3.0 (instead of 2.8 or 9 like our competitors), and we can also get them on things like "Expandable super fast 16x PCI-E slot!!!1" ).
I'm confident with this new setup. I've already placed the order. Thanks for all of your help guys!
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