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Why do sodas taste so much better when they cost $5.50?

L

Lager

Diamond Member
For some reason, sodas taste so much sweeter and better when it costs about 5.50 at a ballpark or a movie theater for a medium size with no refill.
 
Maybe they use more syrup. Cheap places are stingy with the syrup. Maybe it's the placebo effect. Somebody do a scientific study.
 
It's the psychology of the perceptual contrast principle; your mind circumvents the normal reasoning associated with quality discernment in favor of the "expensive == good" idea relative to the "normal" drink.

The principle is very real, but I can't say if it's necessarily psychosomatic or not.
 
Originally posted by: PhasmatisNox
Maybe they use more syrup. Cheap places are stingy with the syrup. Maybe it's the placebo effect. Somebody do a scientific study.
Click to expand...


Yeah, I'm going to go with the syrup idea. That and it's normally real cold, too...yummmm
 
Originally posted by: PhasmatisNox
Maybe they use more syrup. Cheap places are stingy with the syrup. Maybe it's the placebo effect. Somebody do a scientific study.
Click to expand...

Possibly but doubtful. The profit from post mix systems is a 60-70% margin which is quite nice.
The average customer can tell when they get a watered down soda and will usually say something about it. So it in most cases its not worth trying to skim a few pennies extra out of a bag if syrup "at least not in a restaurant but most likely in the stadium where the lines are long and Joe Schmoe is not going to wait in line again to complain.
 
Originally posted by: IamElectro
Originally posted by: PhasmatisNox
Maybe they use more syrup. Cheap places are stingy with the syrup. Maybe it's the placebo effect. Somebody do a scientific study.
Click to expand...

Possibly but doubtful. The profit from post mix systems is a 60-70% margin which is quite nice.
The average customer can tell when they get a watered down soda and will usually say something about it. So it in most cases its not worth trying to skim a few pennies extra out of a bag if syrup "at least not in a restaurant but most likely in the stadium where the lines are long and Joe Schmoe is not going to wait in line again to complain.
Click to expand...

Exactly. Post Mix is <15 cents, including cup. That shouldn't be an issue.
 
VINCENT: Can I have a sip of that? I'd like to know what a five-dollar shake tastes like.

MIA: Be my guest. You can use my straw, I don't have kooties.

VINCENT: Yeah, but maybe I do.

MIA: Kooties I can handle.

VINCENT: Goddam! That's a pretty fvckin' good milk shake.

MIA: Told ya.
 
Originally posted by: Descartes
It's the psychology of the perceptual contrast principle; your mind circumvents the normal reasoning associated with quality discernment in favor of the "expensive == good" idea relative to the "normal" drink.

The principle is very real, but I can't say if it's necessarily psychosomatic or not.
Click to expand...
I agree with this theory. but the 92oz. (bucket of soda) at our movie theater is only 3.50
 
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