That OC'ed 980 Ti is a reference one that hits the thermal limits like a wall.
Here's a demonstration (from TPU's reference 980 Ti review):
And then a "real" 980 Ti:
Irritatingly, TPU upped the resolution from the first review, but you can see that an OC'ed aftermarket 980 Ti smashes the reference one by 40%, while an OC'ed reference 980 Ti merely wins by 9%. That's one huge difference.
It remains to be seen if any kind of performance delta will be seen with the aftermarket 1080s, but given that it generates less heat, and that the nominal frequencies on the reference (OC) 980 Ti are similar to the nominal (and indeed actual) frequencies on aftermarket one are similar, I think 2100/1450 are pretty close to the upper bounds on the 1080's frequency.
Reference vs reference:
980 Ti overclocks by 26%/18%
1080 overclocks by 11%/16%
However, both the 1080 and 980 Ti fail to hold their maximum boost clocks under load, with the 980 Ti dropping to 1128 on average, and the 1080 dropping to 1783 on average, compared to their maximums of 1202/1873 respectively. The 980 Ti loses a little bit more (93.8% of max vs 95.2% of max).
We will see aftermarket cards significantly faster, but I predict factory OC'ed models to be about 10% faster than stock, after OC, they'll be around 20% faster, rather than the 20/40 difference we see with 980 Tis.