- Feb 22, 2007
- 16,240
- 7
- 76
This is terrible news. Starforce says they are back in the DRM market with a new product. Can't wait to lose another dvd burner.
snippet below, rest at link
http://www.gamasutra.com/php-b..._index.php?story=24035
snippet below, rest at link
http://www.gamasutra.com/php-b..._index.php?story=24035
Gamasutra caught up with oft-maligned Russian PC game copy protection firm StarForce as it attempts to make a comeback with Western firms -- but has it changed its approach? We find out.]
If you?ve heard of StarForce before, odds are it wasn?t in favorable circumstances. The Russian anti-piracy software company found itself in the spotlight early in 2006 when several websites and PC users criticized StarForce?s copy-protection measures, even stating that the software damaged computers.
StarForce?s response was a public-relations train wreck: the company threatened to sue one website, and a StarForce representative, hoping to show the importance of copy-protection, later posted links to pirate sites offering downloads of Galactic Civilizations 2. The backlash against StarForce was unflattering, to put it delicately.
StarForce laid relatively low in the Western market for years, but the company recently emerged with a new version of its anti-piracy software and perhaps a new approach to assuaging customer complaints. To see just how the company might re-establish itself, we threw some questions at Dmitry Guseff, Deputy Marketing Director at StarForce Technologies.