I take it the target members are the bottom 400, as well as the fallen-away, if you will. One question: how do we even know in the first place that they exist? Because of Dnet's stats list.
Personally, I am looking forward to the WebBox being online so we can start to model our team a little more closely after the DPC. They are indeed very successful, motivated, organized and, it seems to me, centralized. We, on the other hand, are not. Anandtech doesn't have front-page stats and I suspect many of the members, especially the ones we're talking about emailing, have never set foot in this Forum and never will. If Anandtech's links all aim at one place with current news, events, graphs, etc, we will start picking up steam and we can get the independent permission of the new member to email them. As you can see, it will take time to build the list-- that's the legacy of the disorganized past.
edit: I'm not sure what you referred to about an email to dnet, could you elaborate and yes, please post it if you would.