nVidia schedules an event on the same day as ATI's Evergreen launch?

[nemesismk2]

Originally posted by: Keysplayr

Originally posted by: nemesismk2
ATI's launch in September is going to be very interesting and might raise questions about Nvidia's ability to compete against ATI's DX11 video cards. I hope Nvidia can compete or there will be no reason for ATI to keep the prices down which as a consumer will be bad.

How does this raise the question? The simple act of ATI releasing a card raises the question of whether or not Nvidia can compete against DX11? I don't get it.

It's just a bit worrying that Nvidia has gone so far befind ATI that they have not even released a video card using DX10.1 yet and seem so far off releasing DX11. I want a choice for a DX11 video card between Nvidia and ATI not just ATI.

 

[nemesismk2]

Originally posted by: Janooo
I don't believe there is any event. It's just a noise.

If that is true there will be a lot of disappointed people.

 

[OCGuy]

Originally posted by: nemesismk2

Originally posted by: Keysplayr

Originally posted by: nemesismk2
ATI's launch in September is going to be very interesting and might raise questions about Nvidia's ability to compete against ATI's DX11 video cards. I hope Nvidia can compete or there will be no reason for ATI to keep the prices down which as a consumer will be bad.

How does this raise the question? The simple act of ATI releasing a card raises the question of whether or not Nvidia can compete against DX11? I don't get it.

It's just a bit worrying that Nvidia has gone so far befind ATI that they have not even released a video card using DX10.1 yet and seem so far off releasing DX11. I want a choice for a DX11 video card between Nvidia and ATI not just ATI.

Retail availability of 5XXX = Q4 09

Possible retail availability of GT300 = Q4 09

"So far behind"?

If you want to see "far behind", check out AMD v Intel CPUs. 2/3 months between launches, when really there wont be many DX11 games launched to take advantage of the cards in that time, isnt exactly going to kill nVs 60%+ marketshare in my opinion.

And if nV comes out the clear performance leader again, I think this will all be a moot point anyway. If they come out with only a 5% lead, and months later, that will be a problem for them.

 

[Hauk]

Originally posted by: Creig
Nvidia also pulled this stunt with the GTX275 not all that long ago.

http://www.tgdaily.com/content/view/41924/135/

And 9800GTX + was the rabbit out of the hat in response to 4850 I'm thinking.

After extensive use of multi gpu cards from both camps, I'm really wanting to settle for a single high end gpu, *maybe* 2x but certainly not 3x this time. Hell there shouldn't be a need.

Bring on the [info] !!

 

[Hauk]

Originally posted by: OCguy

Originally posted by: nemesismk2

Originally posted by: Keysplayr

Originally posted by: nemesismk2
ATI's launch in September is going to be very interesting and might raise questions about Nvidia's ability to compete against ATI's DX11 video cards. I hope Nvidia can compete or there will be no reason for ATI to keep the prices down which as a consumer will be bad.

How does this raise the question? The simple act of ATI releasing a card raises the question of whether or not Nvidia can compete against DX11? I don't get it.

It's just a bit worrying that Nvidia has gone so far befind ATI that they have not even released a video card using DX10.1 yet and seem so far off releasing DX11. I want a choice for a DX11 video card between Nvidia and ATI not just ATI.

Retail availability of 5XXX = Q4 09

Possible retail availability of GT300 = Q4 09

"So far behind"?

If you want to see "far behind", check out AMD v Intel CPUs. 2/3 months between launches, when really there wont be many DX11 games launched to take advantage of the cards in that time, isnt exactly going to kill nVs 60%+ marketshare in my opinion.

And if nV comes out the clear performance leader again, I think this will all be a moot point anyway. If they come out with only a 5% lead, and months later, that will be a problem for them.

ATI may be first to market; but it's high end first. High end consumers are usually well researched. What percentage will make a high end purchase without competitive analysis?

And is there a demanding market at the moment? Yea performance may be improved but isn't this about DX11? We're smarter now, DX10 taught us something. Seems like we'd approach DX11 with interest in mind, instead of with wallets in hand. I dunno, I think being first to market will have less an impact this time around. We'll see..

 

[Keysplayr]

Originally posted by: nemesismk2

Originally posted by: Keysplayr

Originally posted by: nemesismk2
ATI's launch in September is going to be very interesting and might raise questions about Nvidia's ability to compete against ATI's DX11 video cards. I hope Nvidia can compete or there will be no reason for ATI to keep the prices down which as a consumer will be bad.

How does this raise the question? The simple act of ATI releasing a card raises the question of whether or not Nvidia can compete against DX11? I don't get it.

It's just a bit worrying that Nvidia has gone so far befind ATI that they have not even released a video card using DX10.1 yet and seem so far off releasing DX11. I want a choice for a DX11 video card between Nvidia and ATI not just ATI.

Considering Nvidia's DX11 hardware is supposedly a completely new arch (MIMD), and AMD's is supposedly not (just more shaders, ROPs TUs), I think "being far behind" is a matter of subjectiveness.

 

[nitromullet]

Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

 

[Keysplayr]

Originally posted by: nitromullet
Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

To be honest, I don't think anybody really knows what the hell is going on. ::shrugs::

 

[OCGuy]

Originally posted by: nitromullet
Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

The guess is Sept 10 press event, late September, early October before you can actually get your hands on one.

 

[Creig]

Originally posted by: Keysplayr
Exactly what release date was there that was deliberately changed? Did we have an official release date? Do we now?

Anyway: BryanW1995: "They're just following good business protocol and attempting to rain on the other guy's parade, hoping that they can convince their loyalists (of whom there are many) to wait "just a little bit longer". AMD tried this with 2900xt and alienated much of their hard-earned fanbase in the process.
"

We are talking about stealing another company's thunder. Don't restrict it to just changing a launch date. There are announcements, paper launches, delays, dates pushed back, etc.

The 2900XT (R600) was delayed multiple times due to design issues before it actually launched. But I don't recall any of the dates being set to coincide with a pre-planned Nvidia launch date and am unable to find any links affirming that what BrywanW1995 and AmdInside said is true.

 

[Keysplayr]

Originally posted by: Creig

Originally posted by: Keysplayr
Exactly what release date was there that was deliberately changed? Did we have an official release date? Do we now?

Anyway: BryanW1995: "They're just following good business protocol and attempting to rain on the other guy's parade, hoping that they can convince their loyalists (of whom there are many) to wait "just a little bit longer". AMD tried this with 2900xt and alienated much of their hard-earned fanbase in the process.
"

We are talking about stealing another company's thunder. Don't restrict it to just changing a launch date. There are announcements, paper launches, delays, dates pushed back, etc.

The 2900XT (R600) was delayed multiple times due to design issues before it actually launched. But I don't recall any of the dates being set to coincide with a pre-planned Nvidia launch date and am unable to find any links affirming that what BrywanW1995 and AmdInside said is true.

First of all, Creig, there is an event that coincides with ATI's event. What is the big deal? We don't even know what these events will bring, do we....

There is no second of all..

Actually, there is. There is no "pre-planned" launch date. Neither from AMD nor Nvidia. We just know that there are events to take place.

 

[Janooo]

Originally posted by: nitromullet
Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

I'd say the press gets the cards and they'll be allowed to do some previews. Maybe an NDA end date as well?
Detailed reviews at the end of the September.
I wouldn't mind if they were allowed to do the full reviews right away.
A reasonable delay between reviews and availability for a new generation release makes sense.

 

[OCGuy]

Originally posted by: Janooo

Originally posted by: nitromullet
Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

I'd say the press gets the cards and they'll be allowed to do some previews. Maybe an NDA end date as well?
Detailed reviews at the end of the September.
I wouldn't mind if they were allowed to do the full reviews right away.
A reasonable delay between reviews and availability for a new generation release makes sense.

Well, yea. You dont want the kid from the Newegg warehouse putting up a review before the techsites. Although that would be funny.

 

[nitromullet]

Originally posted by: Janooo

Originally posted by: nitromullet
Just out of curiosity... Has it been confirmed that ATI is actually launching anything? I thought Sept. 10 was just a press event.

I'd say the press gets the cards and they'll be allowed to do some previews. Maybe an NDA end date as well?
Detailed reviews at the end of the September.
I wouldn't mind if they were allowed to do the full reviews right away.
A reasonable delay between reviews and availability for a new generation release makes sense.

Not to be a smart ass (or to direct this at you), but I've been a video card enthusiast long enough to have a pretty good idea of that might happen. That isn't what I asked. I asked if anyone has *confirmed* that ATI is launching anything - paper or otherwise, or are they simply going to talk about their tech/road map?

Usually, this close to a launch (even paper launches) more info/pics have leaked out. Either ATI is doing a fantastic (and unprecedented) job of preventing leaks or there is nothing to leak yet.

 

[Creig]

Originally posted by: Keysplayr
First of all, Creig, there is an event that coincides with ATI's event. What is the big deal? We don't even know what these events will bring, do we....

There is no second of all..

Actually, there is. There is no "pre-planned" launch date. Neither from AMD nor Nvidia. We just know that there are events to take place.

Well keys, the subject of this thread is "nVidia schedules an event on the same day as ATI's Evergeen launch?". That's exactly what I'm discussing.

The "big deal" is that this seems to be a favorite tactic of Nvidia. They've done it at least twice in the past and are set to do it again on the 10th. I'm sure that out of the 365 1/4 days in a calendar year, they could have just as easily chosen a date that didn't happen to coincide with an AMD event. It simply smacks of cheap theatrics on Nvidia's part, that's all.

And if AMD announces on the 10th that the 5870 will launch on the 24th, then that date is, in fact, "pre-planned". I'm not quite sure how you could say it wouldn't be.

 

[Creig]

Originally posted by: nitromullet
Usually, this close to a launch (even paper launches) more info/pics have leaked out. Either ATI is doing a fantastic (and unprecedented) job of preventing leaks or there is nothing to leak yet.

AMD kept the 4800 series under some pretty tight wraps until only a few days before launch. It sounds as if they're attempting to do the same with the 5800.

 

[SlowSpyder]

Originally posted by: Creig

Originally posted by: Keysplayr
Exactly what release date was there that was deliberately changed? Did we have an official release date? Do we now?

Anyway: BryanW1995: "They're just following good business protocol and attempting to rain on the other guy's parade, hoping that they can convince their loyalists (of whom there are many) to wait "just a little bit longer". AMD tried this with 2900xt and alienated much of their hard-earned fanbase in the process.
"

We are talking about stealing another company's thunder. Don't restrict it to just changing a launch date. There are announcements, paper launches, delays, dates pushed back, etc.

The 2900XT (R600) was delayed multiple times due to design issues before it actually launched. But I don't recall any of the dates being set to coincide with a pre-planned Nvidia launch date and am unable to find any links affirming that what BrywanW1995 and AmdInside said is true.

It seems pretty obvious to me that Nvidia picked the date they did to try and steal some of the thunder from the AMD event... really, I don't see any thing wrong with them doing that at all. The bigger question to me is are either of these companies going to have anything worthwhile to show or talk about? Some specs, some dates, prices, something would be nice.

 

[ronnn]

Originally posted by: Janooo
I don't believe there is any event. It's just a noise.

Chris Ray says the same at b3d. Still in shock that bs news is well, bs.

 

[phaxmohdem]

Originally posted by: SlowSpyder
It seems pretty obvious to me that Nvidia picked the date they did to try and steal some of the thunder from the AMD event... really, I don't see any thing wrong with them doing that at all. The bigger question to me is are either of these companies going to have anything worthwhile to show or talk about? Some specs, some dates, prices, something would be nice.

Specs you say? Enjoy

According to Semiaccurate we're looking at 1600 shaders in the new king-of-the-hill Cypress card. No in depth specs or benchmarks yet, but I'd be willing to bet the information that is in that post is fairly accurate.

 

[Kakkoii]

Originally posted by: phaxmohdem

Originally posted by: SlowSpyder
It seems pretty obvious to me that Nvidia picked the date they did to try and steal some of the thunder from the AMD event... really, I don't see any thing wrong with them doing that at all. The bigger question to me is are either of these companies going to have anything worthwhile to show or talk about? Some specs, some dates, prices, something would be nice.

Specs you say? Enjoy

According to Semiaccurate we're looking at 1600 shaders in the new king-of-the-hill Cypress card. No in depth specs or benchmarks yet, but I'd be willing to bet the information that is in that post is fairly accurate.

Normally I would say most likely not.. But in that case it's not Charlie making up those numbers.. It's ChipHell who put them out.

http://www.chiphell.com/2009/0807/93.html

So they most likely are true.

 

[Keysplayr]

Originally posted by: Creig

Originally posted by: Keysplayr
First of all, Creig, there is an event that coincides with ATI's event. What is the big deal? We don't even know what these events will bring, do we....

There is no second of all..

Actually, there is. There is no "pre-planned" launch date. Neither from AMD nor Nvidia. We just know that there are events to take place.

Well keys, the subject of this thread is "nVidia schedules an event on the same day as ATI's Evergeen launch?". That's exactly what I'm discussing.

The "big deal" is that this seems to be a favorite tactic of Nvidia. They've done it at least twice in the past and are set to do it again on the 10th. I'm sure that out of the 365 1/4 days in a calendar year, they could have just as easily chosen a date that didn't happen to coincide with an AMD event. It simply smacks of cheap theatrics on Nvidia's part, that's all.

And if AMD announces on the 10th that the 5870 will launch on the 24th, then that date is, in fact, "pre-planned". I'm not quite sure how you could say it wouldn't be.

For any given reason, do you feel that there is a "love", or "comradery" between AMD and Nvidia? I guess what I'm asking is, do you really think that AMD, given the chance, wouldn't attempt a thunder steal from Nvidia? Or is it a more, "Go ahead, run with it guys. We, your top and only competitor will not stand on your toes and lessen your day."

It could be that Nvidia simply always has an answer to whatever AMD/ATI has. You mentioned the GTX275 at 4890's announcement. Perfect example of competition. Nvidia doesn't want to "give" away market share any more than AMD/ATI does. So, it's pretty normal for them to protect their interests. This is from a corporate standpoint.

As for us consumers? Unless you're not the type of person that appreciates multiple options, you should be glad if Nvidia is using the same date to announce their product (which you are pre-disposed to thinking) to present consumers with choices. To buy, or to wait (depending on actual announced launch dates if there are any).

If it is announcements of products, it most certainly will lessen any sales AMD/ATI may have had if they do release their products before Nvidia does. That is the idea. That is business. And in no way shape or form damages the consumer in doing so, but instead "might" make them a little less hasty in their purchase decision. All this also depends on which performs better of course.

So, my friend, it's not a big deal.

 

[faxon]

Originally posted by: Keysplayr

Originally posted by: Creig

Originally posted by: Keysplayr
First of all, Creig, there is an event that coincides with ATI's event. What is the big deal? We don't even know what these events will bring, do we....

There is no second of all..

Actually, there is. There is no "pre-planned" launch date. Neither from AMD nor Nvidia. We just know that there are events to take place.

Well keys, the subject of this thread is "nVidia schedules an event on the same day as ATI's Evergeen launch?". That's exactly what I'm discussing.

The "big deal" is that this seems to be a favorite tactic of Nvidia. They've done it at least twice in the past and are set to do it again on the 10th. I'm sure that out of the 365 1/4 days in a calendar year, they could have just as easily chosen a date that didn't happen to coincide with an AMD event. It simply smacks of cheap theatrics on Nvidia's part, that's all.

And if AMD announces on the 10th that the 5870 will launch on the 24th, then that date is, in fact, "pre-planned". I'm not quite sure how you could say it wouldn't be.

For any given reason, do you feel that there is a "love", or "comradery" between AMD and Nvidia? I guess what I'm asking is, do you really think that AMD, given the chance, wouldn't attempt a thunder steal from Nvidia? Or is it a more, "Go ahead, run with it guys. We, your top and only competitor will not stand on your toes and lessen your day."

It could be that Nvidia simply always has an answer to whatever AMD/ATI has. You mentioned the GTX275 at 4890's announcement. Perfect example of competition. Nvidia doesn't want to "give" away market share any more than AMD/ATI does. So, it's pretty normal for them to protect their interests. This is from a corporate standpoint.

As for us consumers? Unless you're not the type of person that appreciates multiple options, you should be glad if Nvidia is using the same date to announce their product (which you are pre-disposed to thinking) to present consumers with choices. To buy, or to wait (depending on actual announced launch dates if there are any).

If it is announcements of products, it most certainly will lessen any sales AMD/ATI may have had if they do release their products before Nvidia does. That is the idea. That is business. And in no way shape or form damages the consumer in doing so, but instead "might" make them a little less hasty in their purchase decision. All this also depends on which performs better of course.

So, my friend, it's not a big deal.

lol, ultimately you have an excellent point here. any biases or predispositions aside, the busiest time of the year in sales is starting up as we speak, and things are definitely going to heat up for the next few months between all the major tech companies until at least mid january, unless nvidia launches late, in which case probably all the way on into march or april

 

[Qbah]

I would find it strange if nVidia would be sitting and doing absolutely nothing to at least put a small dent in ATi's new launch. Since it looks like nV is still a few months away from launching their GT300 cards, the only thing they can do is to talk about their new, upcoming GPUs. Which will probably be all that will happen on this still presumed nVidia event - talking. Obviously anyone who values talking above a physical launch is

Then again maybe it will be a single event by ATi and nV will keep quiet? Since nothing has been official about it, just rumors, and apparently some even say that it won't happen...

 

[Idontcare]

Originally posted by: OCguy
Well, yea. You dont want the kid from the Newegg warehouse putting up a review before the techsites. Although that would be funny.

That's how sorta how Thomas Pabst and Anand Lal Shimpi got started

Originally posted by: Qbah
I would find it strange if nVidia would be sitting and doing absolutely nothing to at least put a small dent in ATi's new launch.

Not to mention NV's shareholders. I'd question the leadership if the decision was made to ignore or refrain from doing anything to stifle ATI's attempt to generate hype (and what else would you call the Sept 10 mtg?) surrounding there nex-gen product lineup.

This isn't a business tactic invented by Nvidia, or Intel for that matter, this approach runs just as deep and long as the very hype-generating events themselves have been around. Across many industries, not just semiconductor.

Guess what, my local Ford dealership is having a "blow-out savings labor day weekend sale" this weekend, and wouldn't you know it but the gosh-darned Toyota dealership went and tried to steal the Ford dealership's thunder by announcing their own labor-day sales event after the Ford dealership had already announced their weekend plans.

It happens, these are called "best practices" and they are taught and learned by management in all walks of business and industry.

To cry foul or unfair when NV or Intel does it is betraying your own prejudice and bias regarding your favorite cpu/gpu maker, it doesn't really change the fact these guys are doing what their shareholders and employees expect them to do as a matter of effecting their fiduciary responsibilities.

 

[IlllI]

i seem to remember both companies doing paper launches all the time in the past