Never heard of anyone liking JBM, and I know a LOT of coffee roasters.
It might be because coffee connoisseurs at that level have trained themselves to prefer more subtle and unusual flavors.
JBM doesn't have any peculiar flavor, it's just extremely well rounded and smooth coffee, with lower acidity than some of the South American or African coffees. Sure, the experts might not prefer it, but I sure do.
I'm sure there's some bias among roasters, as well, kind of like how oenophiles prefer the more exotic wines, but in blind tests most people prefer common, cheap wines.
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