i don't forsee "avail problems" being fixed any time in the near future:
Availability and Pricing: Still Not Promising
Ever since the aforementioned companies launched their next generation of GPUs, they are having problems fulfilling customer orders. Whenever this question was raised, both companies promised better availability, but failed to deliver. NVIDIA is still better off than ATI, since they only have to take care of their GeForce 6 series, but ATI has been in more trouble ever since they announced their X850 product line with mid-range GPUs such as the X800 XL. This was the topic of concern at the show and we discussed their availability issues and prices in our meeting with both vendors.
NVIDIA and ATI both apologized for their poor chip yields and yet again, promised better delivery starting this month. ATI excessively stated that they will bring their X800 XL in mass quantities to the market sometime this month. Many consumers saw ATI and NVIDIA?s high-end graphics cards for retail at larger OEMs such as Voodoo PC, Alienware and Dell, which led us to wonder about the availability. For those of you who are not aware of this, ATI and NVIDIA?s main goal is to support larger OEMs first, since they purchase in volume or bulk quantities, therefore, generating higher revenue for both vendors. When there are limited quantities available and OEMs such as Dell demand more products, ATI must cater to their needs first, hence, leaving the end-consumer market and smaller OEMs waiting for better chip yields and availability in the future.
As far as prices are concerned, ATI and NVIDIA?s partners are having difficulty producing enough graphics cards to meet the demand, which obviously has led to higher prices. The graphics card makers we talked to on the show floor are also frustrated, since they are the ones having to answer consumer questions. The poor availability is also taking a toll on their sales revenue, which is expected, so their frustrations are completely legible.
When we discussed about their high-end offerings, they both slanted the question and informed that high-end graphics card market is very targeted, which means that availability will always be limited. This does not make too much sense considering that both companies were able to provide their previous generation of high-end graphics cards (5950 and 9800XT) in fair quantities and never posed this issue before. As far as we can tell, despite ATI and NVIDIA?s claims, the availability issue will somewhat improve in the future, but never to a surplus extent. All we can pronounce right now is to be on the lookout for the high-end cards of your desire and try to purchase them as soon as possible, assuming that the prices are reasonable.
Availability and prices are closely tied to each other and honestly the future doesn?t look too bright for ATI and NVIDIA?s better availability claims.