Looked rather considered to me.
"We would not hesitate to say that many people up in arms about the specifications are not in the target market that NVIDIA is targeting with the GTX 960."
Talking of target markets silent PC gave the (Strix) 960 a very nice review indeed
They're entirely unbiased but obviously very, very noise centric!
The people who keep their cards for 2-4 years won't worry if they're turning stuff down to get them to run well, especially not towards the end of that time.
Despite some recent 'stellar' porting efforts, surely there won't be anything that will have trouble
running at semi sane settings on this at 1080 until the next next gen of consoles, when it'll be about time for them to replace anyway.
(60fps and/or maxed settings might be another matter!)