A lot of us predicted that because the 1080 FE card is such garbage that AIBs will easily be able to sell cards for $650-700 and get away with it. This is more or less what happened. Almost all the cards in the $599-640 range are crap with 8-pin connector limiting overclocking, insufficient VRM design (not enough phases), lower end coolers than the better cards. From what I've seen, only the Asus Strix has delivered a $620 1080 worth buying. Everything else falls into the gimped category I described above. In any event, all of this is mostly pointless now since AIB 1070 practically made 1080 irrelevant after today's reviews. A $699 FE card looks like a complete waste of $ since it's
only 22% faster than a $379 1080 at 1440p, but the key point is 1070 OC can hit 60 fps average @ 1440p in nearly every AAA game in the first place...
The
extra performance on the 1080 is pointless for now at the key target resolution these cards are aimed at. Once the performance isn't enough, we'll have Big Pascal in 2017 and Volta GV104 in 2018. In practical terms, 1070 vs. 1080 is the exact repeat of 670 vs. 680 and 970 vs. 980 where the faster card was only faster on paper and in % performance charts. Real world gaming experience is what matters.