$549 / $369 is a 48.78% price increase.
1) Fastest single GPU in the hands of enthusiasts 13 months since launch, delivered at historical NV/ATI price levels (nothing unusual);
2) Paid itself off with bitcoin mining (and still making $);
3) Sufficient 3GB VRAM for mods, something that NV charges for extra on GTX680 4GB;
4) Still superior resale residual/staying value to $499 GTX480, $499 GTX580 or $649 GTX280. 1.5 years since 480 launched it was on sale on Newegg for $175-225. GTX280 launched for $649, 1 month later NV had to drop prices to $499, 9 months later HD4890 matched it for $259 (GTX285 was going for $350 just 9 months after 280 launched); GTX580 was $499 and about 17 months later HD7850 delivered this level of performance for $175 with OC. There is no card in sight for $175 that can beat an HD7970 with OC;
5) Beats the 680 consistently at 1600P and in multi-monitor gaming, including in most demanding PC games (Metro 2033, Crysis 1-2, BF3, DirectCompute titles, etc.)
6) Shipped with enthusiast overclocking features for no extra cost (dual bios switch, voltage unlock).
7) NV is raising the price from $499 of GTX580 to $899 for the Titan (80.16% increase) (this is actually unusual).
8) If AMD didn't raise prices on their products, the higher cost of 28nm wafers would have likely made sure their GPU division lost $ every single quarter in 2012 and 2013. If AMD goes bankrupt, Point #7 becomes $899 ---> $1,499 for flagship NV GPUs or NV releases new generations at a much slower pace, milking minor performance bumps.
9) NV couldn't get GK100/110 out on time last year under any circumstances (Proof: 6 months delay for the entire GTX660Ti and below desktop line, corporate clients like Oak Ridge only started getting deliveries of K20 chips by late Fall 2012 suggesting a huge backlog of Tesla cards from unfulfilled contracts, limited 10K unit launch for Titan in early 2013 ==> means this GK110 Titan chip was unmanufacturable in March 2012).
10) If people thought GTX680 was really mid-range, and NV purposely held back GK110, why did the proceed to give NV $500 of their $ for a mid-range chip and then blame AMD for these prices? A rational consumer would then find both HD7970 and 680 overpriced and skip them entirely assuming they truly believe that both companies are overcharging them. No one put a gun to anyone's head to buy GK104 for $500 or GTX690 for $1K. Since people did, NV knows people will pay those prices, so why lower them? You seem to be placing the high prices 100% as AMD's fault.....NV's consumers had nothing to do with buying mid-range GK104 at $500 you are saying?
11) 8800GTX beat HD2900XT/3870 by about 50%, similar to what the Titan is rumored to beat HD7970GE for. NV priced 8800GTX at $599 though, not $899. You still blaming AMD for letting NV raise the price given a similar differential in performance between 8800GTX and 2900XT/3870? Not logical.
Any questions? :awe: