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E3 - Official Sony Press Conference Thread

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Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
 
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

And I'll keep my PS3.
 
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

Dismal? They're usually decent enough, sometimes even outselling the 360.

Most consoles aren't profitable until the end of their generation. Profits are usually always made on games and accessories. The Wii is an exception because it, obviously, uses older technology and is much cheaper to make.
 
Originally posted by: hans030390
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

Dismal? They're usually decent enough, sometimes even outselling the 360.

Most consoles aren't profitable until the end of their generation. Profits are usually always made on games and accessories. The Wii is an exception because it, obviously, uses older technology and is much cheaper to make.
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And seriously, besides that, it honestly makes complete sense. I see absolutely no reason for Microsoft or Nintendo to drop the price any in the next year, even if Sony does.

Sony needs to, but it isn't time yet, and they have a pretty solid window of time lined up at the moment. Nothing major is releasing from this point until mid Fall. And two more game conferences in that time. Can't play all your cards at E3. 😛

But even then, I don't know if I expect a price drop at any game conference.

But regardless, why drop the price on the current PS3 when they are losing roughly $50 per console sold, still, on the big machine still out there? But, what if a Slim PS3 is indeed in the works, and they can manufacture it for a good deal less than the current SKU?
Would you drop the price now, furthering the losses, or keep the losses minimal until you can sell the inventory of the current SKU, and then drop the price with the launch of the Slim? For profitability, that's a terrific business strategy. And do it this fall, ahead of the major releases? So... cheaper PS3 that is also smaller, big titles lined up in quick succession, all in the holiday shopping season.
Pretty sure that's the first big recipe for success Sony would make with the PS3 thus far.

I'm thinking $300 if they sell for a loss, or $350 if they sell it for a marginal loss or marginal profit... based on the final cost to manufacture a Slim PS3. Current PS3 costs somewhere between $425 and $450 iirc.
 
I absolutely cannot understand why people still assume what sony says is true. The console has been out for what 3 years now right? They are still claiming that they are loosing money on every console sold and people still buy that? Lets look at this with a new set of eyes shall we?

Sony owns blue ray. The cost to buy a blue ray drive has gone from roughly 300-400 dollars when it first hit to now 150-250. The ps3 is using a blue ray 2.0 reader drive only much like the ones in pc's which have gone from 3-500 bucks when they first hit to roughly 80-150 bucks now.

When the ps3 first hit it had a 60 gig hard drive, ( most likely 150 at the time but now can be had for 50 bucks or so ) a memory card reader, ( 50 bucks or so back then but maybe 10 bucks now a days ) 4 USB ports which are dead cheap now, the cell proccessor which back then was expensive but has since undergone a die shrink and the cost to manufacture has drastically decreased, and the backwards compadibility chip which back then I suppose raised the price what 50-100 bucks?

Supply/demand, depreciation, an using cheaper parts coupled with the fact that sony owns blue ray makes me use LOGIC and assume that since they get parts at cost and use the standard 150% mark-up to make a profit. Im willing to bet it only costs them 100-150 to make and they mark them up to 300-400 to sell to the market and the stores tack on 100 bucks to make yet another profit.

I know I will be getting flammed massively by everyone but try to use my logic and think about this. They did the die shrink and removed the BC chip and still maintained the same price? Not to mention everything else they removed and justified the price by upping the hard drive? CMON please!
 
FYI PSP go seems like it will be unhackable because the battery is part of the hardware. Kind of like the IPhone.

Maybe someone will figure out how to do it someday but in all the years since the PSP has been out I only know that you can do it by hacking the battery.
 
Originally posted by: darkrisen2003
I absolutely cannot understand why people still assume what sony says is true. The console has been out for what 3 years now right? They are still claiming that they are loosing money on every console sold and people still buy that? Lets look at this with a new set of eyes shall we?

Sony owns blue ray. The cost to buy a blue ray drive has gone from roughly 300-400 dollars when it first hit to now 150-250. The ps3 is using a blue ray 2.0 reader drive only much like the ones in pc's which have gone from 3-500 bucks when they first hit to roughly 80-150 bucks now.

When the ps3 first hit it had a 60 gig hard drive, ( most likely 150 at the time but now can be had for 50 bucks or so ) a memory card reader, ( 50 bucks or so back then but maybe 10 bucks now a days ) 4 USB ports which are dead cheap now, the cell proccessor which back then was expensive but has since undergone a die shrink and the cost to manufacture has drastically decreased, and the backwards compadibility chip which back then I suppose raised the price what 50-100 bucks?

Supply/demand, depreciation, an using cheaper parts coupled with the fact that sony owns blue ray makes me use LOGIC and assume that since they get parts at cost and use the standard 150% mark-up to make a profit. Im willing to bet it only costs them 100-150 to make and they mark them up to 300-400 to sell to the market and the stores tack on 100 bucks to make yet another profit.

I know I will be getting flammed massively by everyone but try to use my logic and think about this. They did the die shrink and removed the BC chip and still maintained the same price? Not to mention everything else they removed and justified the price by upping the hard drive? CMON please!
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I don't think you have a single idea of what your talking about, especially when it comes to the cost of certain parts.

not to mention Sony has never once revealed official manufacturing costs, at least of which I am aware. However, different manufacturing firms, insiders, and those who work for firms that sell bulk components, have come together to patch up a rough cost to manufacture for Sony. It likely does cost Sony more than $400, which can be discerned by those who follow the quarterly financial statements and how Sony has been impacted.

And I would bet $1000, right now it costs Sony more than $200 to manufacture a PS3. Hell, at LEAST $300. $150? :laugh: And I don't really have that kind of money to just throw around on stupid bets. Easy profit though.
 
Sony said back in May that they are still losing about 10% on the sale of each PS3 (about $40). link

This is something I failed to notice in my couple of reports on Sony's earnings report yesterday. ITmedia, covering Sony's Tokyo earnings briefing from yesterday, has a quote from CFO Nobuyuki Oneda stating that the PS3's cost to Sony is still about 10% higher than the system's price. This is current as of the end of March.

The PS3 is priced differently in each territory, but in Japan, 10% would mean about a 4,000 yen hit (this is assuming Oneda is referring to the retail cost, which may not be the case). Sony has, of late, been selling between 20,000 and 30,000 systems per week here.
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Obviously, the costs will continue to be cut but Sony probably can't afford to drop the price of a PS3 by $100 yet. They are still working on trying to get back to a break-even point. Part of that is by expanding PSN.
 
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

Why do people continue to say PS3 sales numbers are dismal?
 
Originally posted by: Deeko
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

Why do people continue to say PS3 sales numbers are dismal?
Click to expand...

This is what I don't understand. They are decent numbers, especially when you figure in worldwide. I guess it's just because they are in last place in sales, their numbers suddenly become bad.
 
The psp go looks pretty stupid....

but imo ps3 destroyed the 360 this year.

Incredible exclusives like GOW 3, The Last Guardian, Uncharted 2, Heavy Rain, GT5, R&C ... and lots more

360 only showed a few multiplats, more halo, and natal which the demo wasn't even real.

 
Originally posted by: Hazy
The psp go looks pretty stupid....

but imo ps3 destroyed the 360 this year.

Incredible exclusives like GOW 3, The Last Guardian, Uncharted 2, Heavy Rain, GT5, R&C ... and lots more

360 only showed a few multiplats, more halo, and natal which the demo wasn't even real.
Click to expand...

Um...and Forza 3. PS3 definitely has some nice stuff coming out (Uncharted looks fantastic)...but the 360 has plenty going for it.
 
Originally posted by: Hazy
The psp go looks pretty stupid....

but imo ps3 destroyed the 360 this year.

Incredible exclusives like GOW 3, The Last Guardian, Uncharted 2, Heavy Rain, GT5, R&C ... and lots more

360 only showed a few multiplats, more halo, and natal which the demo wasn't even real.
Click to expand...

Both conferences were good. I think MS had a bigger WOW facter just because almost all of Sony's stuff(and all of it that I'm interested in) were already announced. No one knew about L4D2 and Crackdown 2 was just a rumor because of the Crackdown1 premium theme. Plus Forza 3 looked way better than I expected and Project Natal was neat even though I'm not really into that stuff.

The game I want to play the most though is probably God of War 3. I'm glad it isn't coming soon so the PS3 can drop before it is out.
 
Originally posted by: Deeko
Originally posted by: RagingBITCH
Ok so people play off the PS3 not having a price drop. You can't spin the dismal sales numbers. Profitability? You're already losing. Profits are made on software and accessories. The meek few dollars of profit they'd make on hardware...ok Sony. I'll keep my 360.
Click to expand...

Why do people continue to say PS3 sales numbers are dismal?
Click to expand...

I think it is the "told you so" syndrome. For so long everyone kept saying that the Sony would dominate the industry this time around just like they did in the past. Sony even basically said that for a long time and acted like they could do no wrong. Then MS beat them to the punch...and Nintendo used some ingenuity...and the result is Nintendo and MS taking a sizeable lead (Nintendo in systems and MS in profit making software). Now the MS/Nintendo faithful who stood by their products during the Sony domination feel the need to rub it in that Sony didn't perform like the god they were made out to be.

It is silly overall...but fun to read at times. 😀
 
Originally posted by: Hazy
360 only showed a few multiplats, more halo, and natal which the demo wasn't even real.
Click to expand...

So the girl up there flapping all of her limbs around was CGI? The guy and the woman making the elephant weren't real?
 
Originally posted by: Hazy
The psp go looks pretty stupid....

but imo ps3 destroyed the 360 this year.

Incredible exclusives like GOW 3, The Last Guardian, Uncharted 2, Heavy Rain, GT5, R&C ... and lots more

360 only showed a few multiplats, more halo, and natal which the demo wasn't even real.
Click to expand...

gow3, the last guardian, and gt5 are 2010 at the earliest.

heavy rain doesn't even have a solid release date.

no clue wtf you are talking about.
 
Natal with milo wasn't completely real... other people who played the demo said it was nowhere near as responsive as shown (this is only what I've heard though) More than likely someone was in the background helping her out.

If you look at the kid with the skateboard, it scanned the skateboard no problems...but why weren't his fingers shown in as well in the picture on-screen?

I never said anything about games being released this year, either. Just that Sony had a better E3.
 
Originally posted by: Hazy
Natal with milo wasn't completely real... other people who played the demo said it was nowhere near as responsive as shown (this is only what I've heard though) More than likely someone was in the background helping her out.

If you look at the kid with the skateboard, it scanned the skateboard no problems...but why weren't his fingers shown in as well in the picture on-screen?

I never said anything about games being released this year, either. Just that Sony had a better E3.
Click to expand...

no, you said ps3 destroyed 360, then went on to talk about future games coming out for those systems.
 
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