Common sense. If you want to live in a society where skin color isn’t a factor then do it. Stop making it a factor. We had a generation of kids grow up where skin color stopped mattering and guess what...they grew up way less racist then their parents. Now we have kids growing up in a society where skin color matters a lot. I wonder how that’s going to turn out.
I’d hazard to guess that the vast majority of people you think are "white nationalist" are just tired of being demonized because of their skin color. They don’t think whites are superior, they are just sick of being called inferior. Most just want a nation where color doesn’t matter, not some Nazi white takeover or anything. Sure you can find instances where they really are racist and think of whites as superior, but just because they are vocal doesn’t mean they represent whites in America. The vast majority just want race to stop being an issue, to not even be something thought of. Post racial.
If you don’t want skin color to matter then stop making it matter. As y’all say full stop.