On Christmas Eve, while most Americans were off the clock and celebrating,
George Ciccariello-Maher took a short break to check Twitter. Remarkably, a three-day old
tweet from State Farm, which showed a black man proposing marriage to a white woman, was still generating angry blowback from white supremacists.
Who said yes?Cheers to the newly engaged this holiday season! Be sure to
#ProtectTheBling!
https://t.co/XG807VEWaH pic.twitter.com/nUOcAVvq7J
— State Farm (@StateFarm)
December 21, 2016
Ciccariello-Maher, a professor at Philadelphia’s Drexel University, fired off a short quip: “All I want for Christmas is White Genocide.” It was 7:48 p.m. in New England, where he was relaxing with his family. The joke, as he would go on to explain, was that the fear of “white genocide,” which refers not to mass murder but to race-mixing, was obviously misguided. Yet within hours, the tweet was being shared and condemned by conservatives, spinning a now-familiar cyclone of outrage.