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Cupcake chain crashes

nickbits said:
donuts do ok, why not cupcakes?
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Donuts are rarely more than $1 each, and they are much easier to eat than a $5+ cupcake.

Cupcakes should be cheap. If I want to spend $5+, I'll get a nice piece of cheese cake (pie?) or something that is easier to eat.
 
Right. I got a dozen donuts from our local donut shop a while back and they stunned me when the cost was like $7 total!
They were awesome too!

$10 cupcakes sounds like a New York City fad.
 
preslove said:
Donuts are rarely more than $1 each, and they are much easier to eat than a $5+ cupcake.

Cupcakes should be cheap. If I want to spend $5+, I'll get a nice piece of cheese cake (pie?) or something that is easier to eat.
Click to expand...

This right here. There is a (different brand) cupcake shop just few blocks away from my office that sells cupcakes for like $5 each. I've never had one. If they sold their cupcakes for $1 each I would bet that someone in our office would bring a dozen every day.

Cupcakes can't be that ingredient expensive or labor intensive to require that they be priced that high. They are trying to create a feel of exclusivity about them. But now nearly everyone that wanted to try expensive cupcakes has already done so. Time to change the business model.
 
It was just a fad, like frozen yogurt shops a few years ago. After a time it settles down to what a realistic market can actually support.
 
georgetown cupcakes has been around a long time around here, and that place has lines out the door every time i pass it.
 
This place was just chasing the cupcake fad which is over. Their cupcakes were good, but not worth the money and not like... THAT much better than your average place.

The mini cupcake variety packs were fun... but that only goes so far. People weren't going to care after the first few tries.
 
I like a cupcake on occasion but not enough to buy stock in a company that has them as their only product.

KT
 
preslove said:
Donuts are rarely more than $1 each, and they are much easier to eat than a $5+ cupcake.

Cupcakes should be cheap. If I want to spend $5+, I'll get a nice piece of cheese cake (pie?) or something that is easier to eat.
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Absolutely.

Cupcakes are simply too difficult to eat. And for the money, I'd much prefer a nice blueberry cake donut.

I'm really surprised cupcakes even became a thing given the cost and how difficult they are to eat. And you can get cupcakes at any bakery along with a dozen other things. The concept of a cupcake-only store seemed pretty out there to me.
 
in defense of Crumbs pricing/calorie counts, their cupcakes were fricken huge... like, the size of 2-3 cupcakes one might make at home.

I was never a big fan. size was all their cupcakes really had going for them; there are bakeries in nearly any town who make better (if smaller) cupcakes... I'm surprised it was so sudden, though. you'd think there would have been waves of downsizing and cutting back first before going from 100 to 0 overnight.
 
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Oh man, cupcakes that huge just sound disgusting. No interest in that. I never really understood the obsession with getting giant portions of things, I would much rather have a smaller portion of better quality.

KT
 
K1052 said:
doughnuts are the new old hotness
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ftfy. As evident by Krispy Kreme making a comeback from the brink of insolvency.

Muffins. Why hasn't anyone started a muffin chain yet? I mean seriously... we've had donuts, bagels, cupcakes, but nobody has started a muffin fad.
 
KeithTalent said:
Oh man, cupcakes that huge just sound disgusting. No interest in that. I never really understood the obsession with getting giant portions of things, I would much rather have a smaller portion of better quality.

KT
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I agree.

a friend had a bunch of Crumbs cupcakes in lieu of a cake for her birthday a couple years ago... I was able to eat about a quarter of mine. I'd much rather have smaller cupcakes where I could maybe eat 2 and try different flavors.
 
SunnyD said:
ftfy. As evident by Krispy Kreme making a comeback from the brink of insolvency.

Muffins. Why hasn't anyone started a muffin chain yet? I mean seriously... we've had donuts, bagels, cupcakes, but nobody has started a muffin fad.
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I mean... muffins are just cupcakes without the frosting. what's the point?
 
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