When I think of those two things, I think of conservative economics (small government, low taxes, free trade, live within your means and no free lunch) and liberal social issues (equal rights, gay marriage, keep religion out of the government, pro-choice, etc). That's my ideal candidate, you get to do what you want with your money and your personal life as long as it doesn't get in the way of everyone else's right to do the same.
The problem is that most people aren't really interested very much in freedom of one sort or another. So we have candidates who want to let you do whatever you want socially, but take all your money to give to old/poor people and prop up failing industries or candidates who want business to take care of itself, and force you to live by their moral viewpoint even when it doesn't impact other people.
Getting a candidate to agree on freedom in BOTH those places would require someone to come out and say they think you know what to do with your life better than the government does. But people get into government because the are men of ideas and vision and they think they are smarter than you and we'd all be better off if we did what they said. And the hell of it is, people WANT that. Leading your own life can be tough, having the government deal with your money and/or personal life makes things easier. Especially when they deal with the money/personal life of people you don't care too much about to benefit you.
