yea i went to the store
i like style too, im one that will pay more for a little class
and well, the sony just looks sweet
and that coating does make an image look so much different, like a CRT's picture, but way more sharp. if i can pay it, I probably will end up paying it. other LCD's looked too close to the regular color of my laptop's LCD, which is nothing special. Maybe it was just bad configuration, but a monitor should be good out of box. Who knows, its all going to come down to money.
And I likely won't buy the BenQ anyhow because its 19" and has a .29pitch, I'd prefer the .26pitch. So deciding on a 17" as a backup if I cannot get the Sony is probably the next goal on the agenda.