Beats seems to be a great match for HTC. Cheap plastic-y headphones to go with your cheap plastic-y smartphone.
Seriously though, the Titan looks like a big step up from their previous designs (I'm a former Evo owner and current HD7 owner). It has a much better build quality with aluminum unibody design, what looks to be a WAY better camera, a quality screen, and a bigger battery (1600 mAh vs. HD7's lousy 1240 mAh). They managed to address every shortcoming I could find with the HD7. I'm impressed.