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Yikes!!! AMD to raise prices on non-sempron chips???

Doesn't surprise me. AMD has to continue to raise prices to bring up their profits. Especially with the massive expense of FAB36.

Looking at the current pricing on their high-end chips (FX-57 and the X2 lineup) I don't think this would come as any (big) surprise.
 
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
 
They should at every price point but dual core AMD is cheap vs. competition.

Entry
Pentium 4 630 = $200 vs. $150 3000 A64

Middle
Pentium 4 650 = $400 vs $270 for 3500 A64

High
Pentium 4 670 = $850 vs $475 for 4000 A64

Of course the real answer is they should raise them wherever they think they can maximize profit. Fact is AMD is still unknown. Intel is standard and can charge way more based on rep and being the standard.
 
Well given that AMD have stated they want to increase net win and margin. Then it follows that if the lower the price on some parts they have to increase on others. However Im not sure if that will hit desktop it might hit Opterons.

On the other hand since we are all comparing the price of the X2s with the Singlecores and finding the X2s a bit expensive to increase prices on singlecores would even that out. This in its turn would then increase demand for X2s which is where I believe AMD wants us to go.
 
Originally posted by: Frallan
On the other hand since we are all comparing the price of the X2s with the Singlecores and finding the X2s a bit expensive to increase prices on singlecores would even that out. This in its turn would then increase demand for X2s which is where I believe AMD wants us to go.
Click to expand...

That is a very plausible assumption. Move people away from the dirt-cheap single cores to the more profitable dual-core chips. Makes sense.
 
I would'nt bet on those X2's being all that profitable. 233million transistors which must be manufactured perfectly must have low yield rates VS say a single core @ ~70-113 million depending on core or Intel's solution of putting two singles together.


Edit:
typo changed 130 to 113 for SD.

 
Another thing is that with XP's ending this month (they made up for alot of the income for AMD about ~ 50% not too long ago) they need to offset that and get a higher ASP.

I dont know what I'd do.
 
Originally posted by: Zebo
I would'nt bet on those X2's being all that profitable. 233million transistors which must be manufactured perfectly must have low yield rates VS say a single core @ ~70-113 million depending on core or Intel's solution of putting two singles together.
Click to expand...

This is true; We don't really know how the yields are. That kind of information is speculative at best but it certainly makes sense that the yields on dual-core chips would be lower than single-core models.
 
Originally posted by: Pabster
Originally posted by: Zebo
I would'nt bet on those X2's being all that profitable. 233million transistors which must be manufactured perfectly must have low yield rates VS say a single core @ ~70-113 million depending on core or Intel's solution of putting two singles together.
Click to expand...

This is true; We don't really know how the yields are. That kind of information is speculative at best but it certainly makes sense that the yields on dual-core chips would be lower than single-core models.
Click to expand...

I think AMD would love to have a $250 dually like intel has, I mean they meet or beat them on price at every other performance point so why can't they or won't they with dual core. They just can't deliver I think. Even a 1.8Ghz 256 x 2 cache chip ( what I think would compete with 820) probably costs too much for them to sell @$250
 
Originally posted by: Zebo
I think AMD would love to have a $250 dually like intel has, I mean they meet or beat them on price at every other performance point so why can't they or won't they with dual core. They just can't deliver I think. Even a 1.8Ghz 256 x 2 cache chip ( what I think would compete with 820) probably costs too much for them to sell @$250
Click to expand...

I'd like to see an X2 at $300 or below. It would be an awesome upgrade for aging 939 systems.

Unfortunately, AMD isn't shipping enough X2. This is why places like Newegg can "gouge" the geeks and get away with it. Supply and demand.

IF AMD could pump out X2 in real volume (and at lower price points) Intel would have some serious competition.
 
They are absolutely NOT increasing prices!

They are increasing the ASP by selling more Opterons than Semprons and A64s.
This was already talked about in the conference call...the guy who wrote the article is an idiot.

I should probably add that AMD has increased their ASP every quarter for the last year...
 
Originally posted by: clarkey01
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
Click to expand...

If that's the case, I might just end up buying a Pentium D.
 
Originally posted by: clarkey01
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
Click to expand...

That would make sense except for the legal ramifications...Intel may be a bit sensitive to selling parts below cost (especially right now!). Predatory pricing is also part of the anti-trust legal code...
 
Originally posted by: Viditor
Originally posted by: clarkey01
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
Click to expand...

That would make sense except for the legal ramifications...Intel may be a bit sensitive to selling parts below cost (especially right now!). Predatory pricing is also part of the anti-trust legal code...
Click to expand...

Intel has proven how little they care about antitrust legislation. We all know that 😉
 
Originally posted by: Rock Hydra
Originally posted by: clarkey01
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
Click to expand...

If that's the case, I might just end up buying a Pentium D.
Click to expand...

With X2 prices outweight PD prices, and A64 prices being much leaner than P4 prices, its more likey any price raising would be on single core chips, if not all of the single core, perhaps a select few they know the could raise the price and still sell enough to make more money than the were prior to the price increase.

I doubt X2 will go up, but you never know.
 
Originally posted by: bunnyfubbles
With X2 prices outweight PD prices, and A64 prices being much leaner than P4 prices, its more likey any price raising would be on single core chips, if not all of the single core, perhaps a select few they know the could raise the price and still sell enough to make more money than the were prior to the price increase.

I doubt X2 will go up, but you never know.
Click to expand...

Trust me...the prices won't possibly go up. What an increased ASP means is that AMD expects a much higher demand of the already expensive chips (Opteron 2xx DC and 8xx DC) over the next year. This increases the Average Sale Price of the chips...they could lower the prices on all the chips drasticly and STILL increase the ASP!
Also (as I mentioned earlier), AMD's ASP has been increasing for a year now but prices have dropped...
 
Originally posted by: Viditor
Originally posted by: clarkey01
Intel have oversupply, I wouldnt be surprised if they lowered thier prices and caught out AMD. In fact I bet on it.
Click to expand...

That would make sense except for the legal ramifications...Intel may be a bit sensitive to selling parts below cost (especially right now!). Predatory pricing is also part of the anti-trust legal code...
Click to expand...

As long as Intel isn't selling below cost, I don't see how it's predatory pricing.
 
Originally posted by: Viditor
They are absolutely NOT increasing prices!

They are increasing the ASP by selling more Opterons than Semprons and A64s.
This was already talked about in the conference call...the guy who wrote the article is an idiot.

I should probably add that AMD has increased their ASP every quarter for the last year...
Click to expand...

EXACTLY!!!!!

The socket 754 Sempron has a higher ASP than the Socket-A chips. When Socket-A goes away, then AMD's overall average ASP will raise because XP won't be weighing it down. Some people need to READ an artical instead of posting conjecture and FUD.
 
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