- May 30, 2000
- 18,124
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XM Radio Can't Stop the Bleeding
- Thread starter Muadib
- Start date
It could be worse.
They could be saddled with Howard Stern for the next 7 years-- which means by the time his contract ran out he would have been totally unfunny for a total of 20 years.
They could be saddled with Howard Stern for the next 7 years-- which means by the time his contract ran out he would have been totally unfunny for a total of 20 years.
Ultralight
Senior member
- Jul 11, 2004
- 990
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XM by far has the major corner on satellite radio audience with Sirius a distant second. So I wouldn't worry too much.
Sirius announces tomorrow. They'll lose even more than XM.
At least XM plans to be profitable one day.
At least XM plans to be profitable one day.
Ugh... I hope you like hearing the same 20 songs 400 times a day and the same news casts on every radio station. That's what am/fm is like. Except for NPR.
They'll be fine. Sirius is the one with all of the problems. Paying all of that money to a washed up, un funny, hack. They will never see a return on the Howie investment.
XM ftw, Raammmone.
XM ftw, Raammmone.
For the most part I agree. But once in a while I need to find new artists or I will die of cd boredom. So I'll listen to XM radio (generally only XMU) for about a week. I'll note the artists I like then get cds and do that for months until I get bored again.
Regarding the switch from FM:
The Sirius audience expanded from 600,000 at the time the switch was announced to more than 3.3 million subscribers...
I would take 2.7 million people as a decent return, even if only half of them went to sirius as a result of the washed up, un funny, hack.
They are both throwing money around like they can afford it, XM just paid Opera $55 million over 3 years to do a half hour a week by telephone.
Wow, it would be really boring listening to a web browser on the radio. :evil:
$55 million for oprah is a much better deal than $500 million for stern. Attracts an atypical satellite demographic.
They'll both be fine. Or eventually merge. They're both taking on a ton of suscribers. And as more people discover how great it is, the more will suscribe.
Although, you guys really need to let go of your hate for Stern. I could care less about the guy, I suscribed for the music. Yeah it's amazing, apparently people are signing up for satellite radio based on the music channels and not whatever random goons they have for talk shows.
Although, you guys really need to let go of your hate for Stern. I could care less about the guy, I suscribed for the music. Yeah it's amazing, apparently people are signing up for satellite radio based on the music channels and not whatever random goons they have for talk shows.
XM had the chance to own the market, but didn't make the proper moves.
Sirius will overtake them quickly.
Sirius will overtake them quickly.
With inferior programming and equipment? Sure.
2.7 million is a decent return in the short term, but now that the Stern pub has died down the novelty will wear off. I highly doubt they will be any closer to the 6 million that XM currently has by years end. The diehards switching were a given, but the rest of America realizes how much pure crap Howie's show really is. If Sirius would've invested in developing half decent equipment and been smarter with their programming choices, then it might be a closer race. The sad truth is, it isn't.
The Oprah move was a good choice. Regardless of how little she will actually be live on the channel. There are much more women with a disposable income that will do whatever Oprah tells them to, than idiots who blindly follow Stern.
Exactly, let's say even 2 million joined b/c of Stern.
2mil x $12 per month = $24mil per month x 12 months = $288mil income per year from Stern...not a bad deal.
If you think 2 million people signed up for Sirius because of Stern, then you have some issues.
I'm guessing there's a small number who signed up for Sirius strictly because of Howard Stern... and there's a bit larger number of people who were leaning towards Sirius that the Stern signing convinced to actually subscribe.
But I'm convinced the vast majority of those 2.7 million new subscribers weren't pursuaded one way or the other by Stern's signing.
How much of that is net income versus gross income, though? And how many will stay the full 5 year term? Could still be a bad deal with those things factored in.
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