Right... who pays your bosses' paycheck?![]()
Hint: it's not the subscriptions... that's generally a small fraction of the paper's revenue (and the bigger the paper, the smaller the fraction).
Could your paper print something that was offensive to one of your major advertisers? If your circulation went down, would not your advertising revenue also go down? How do you think those 2 factors affect your paper's editorial positions?
Sounds to me like you know nothing about the media even though you work in it...
Thanks, but I don't need a lesson on the news business model. 🙂
In theory, and in application at *most* newspapers, there is a firewall between advertising and editorial sides of newspapers. We don't know what will run on their side, and they don't know what will run on our side. Newspapers are setup that way. Obviously just looking at the paper we know who our advertisers are, but that changes nothing. Of course we could run something offensive to one of our major advertisers; knowingly not doing so with good cause would violate the core of our ethics. Contrary to what you think, yes, we do have ethics and adhere to them.
*when I speak of editorial I mean news, journalists, writers, photographers and am referring to editorial stories, not the opinion page.