Why does the Geico gekko have a Southern English accent?

yankeesfan

Diamond Member
Aug 6, 2004
5,922
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The GEICO gecko

The company's ads sometimes focus on its reptilian mascot, the GEICO talking gecko, created by The Martin Agency and most recently a CGI creature generated by Rhythm and Hues Studios. The gecko first appeared in 1999 during the Screen Actors Guild strike that prevented the use of live actors.[4] In the original commercial, where the gecko pleads for people to stop calling him in error, mistaking gecko for geico, he was voiced by Kelsey Grammer. In the subsequent commercials, the gecko speaks with an upper-class British accent because it would be unexpected, according to Martin Agency's Steve Bassett. In current commercials the gecko's accent is more working-class (a typical East London accent), perhaps in an effort to further "humanize" him.[5] "As (computer animation) got better and as we got to know the character better, we did a few things," says Steve Bassett, creative director at The Martin Agency. "We wanted to make him a little more guy-next-door. And he looks a lot more real than he's looked before."[4]

wikipedia
 

Mo0o

Lifer
Jul 31, 2001
24,227
3
76
I prefer the caveman commercials. I still want to try roast duck with mango salsa
 

her209

No Lifer
Oct 11, 2000
56,336
11
0
Originally posted by: yankeesfan
The GEICO gecko

The company's ads sometimes focus on its reptilian mascot, the GEICO talking gecko, created by The Martin Agency and most recently a CGI creature generated by Rhythm and Hues Studios. The gecko first appeared in 1999 during the Screen Actors Guild strike that prevented the use of live actors.[4] In the original commercial, where the gecko pleads for people to stop calling him in error, mistaking gecko for geico, he was voiced by Kelsey Grammer. In the subsequent commercials, the gecko speaks with an upper-class British accent because it would be unexpected, according to Martin Agency's Steve Bassett. In current commercials the gecko's accent is more working-class (a typical East London accent), perhaps in an effort to further "humanize" him.[5] "As (computer animation) got better and as we got to know the character better, we did a few things," says Steve Bassett, creative director at The Martin Agency. "We wanted to make him a little more guy-next-door. And he looks a lot more real than he's looked before."[4]

wikipedia
Okay, but I don't see how that relates to very many Americans.
 

oldman420

Platinum Member
May 22, 2004
2,179
0
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I think that they are aliens from the planet mercury trying to throw us off by "It is known in some circles that the mercurians have a British accent" trying to infiltrate geico to undermine it from within.



now where did I put my medication they probably hid that too:-(
 

mugs

Lifer
Apr 29, 2003
48,920
46
91
Originally posted by: her209
Originally posted by: yankeesfan
The GEICO gecko

The company's ads sometimes focus on its reptilian mascot, the GEICO talking gecko, created by The Martin Agency and most recently a CGI creature generated by Rhythm and Hues Studios. The gecko first appeared in 1999 during the Screen Actors Guild strike that prevented the use of live actors.[4] In the original commercial, where the gecko pleads for people to stop calling him in error, mistaking gecko for geico, he was voiced by Kelsey Grammer. In the subsequent commercials, the gecko speaks with an upper-class British accent because it would be unexpected, according to Martin Agency's Steve Bassett. In current commercials the gecko's accent is more working-class (a typical East London accent), perhaps in an effort to further "humanize" him.[5] "As (computer animation) got better and as we got to know the character better, we did a few things," says Steve Bassett, creative director at The Martin Agency. "We wanted to make him a little more guy-next-door. And he looks a lot more real than he's looked before."[4]

wikipedia
Okay, but I don't see how that relates to very many Americans.

Americans like British accents.

I like the commercials. I think they're funny.

Lately I've been hearing a radio ad where the gecko discusses why Pennsylvania is called the keystone state. Are there similar ads in other states?
 

ElFenix

Elite Member
Super Moderator
Mar 20, 2000
102,398
8,568
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Originally posted by: mugs

Americans like British accents.

I like the commercials. I think they're funny.

Lately I've been hearing a radio ad where the gecko discusses why Pennsylvania is called the keystone state. Are there similar ads in other states?

yup. in texas the gecko says it feels a little bit bigger. (because everything is bigger in texas)
 

Eos

Diamond Member
Jun 14, 2000
3,463
17
81
The gecko sounds like one of the travelers from the tv show "Globe Trekker". Ian, I believe is his name.