You also probably didn't notice the quote marks. They usually mean something, but you missed it, and you apparently don't know their RECENT history.
The "Apple Incident" actually happened several years ago, when Apple introduced their super-duper G3 machines. They danced and sang about how it could pummel Intel processors. However, the numbers they released were astounding. So astounding, in fact, than many independent labs and websites tried to duplicate their benchmark numbers...and all failed miserably.
It was only after they were called on it when Apple admitted they used optimized apps for Motorola processors, and compared the numbers to the same apps running on the Intel platform....except they used un-optimized apps on Intel. It was not a level playing field. They ended up playing in mud somewhere else.
ATI did something eerily similar with Radeon with their gaming benchmarks. And they got called on it. And it was put into print in MaxPC.
good one finn
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