What was AMD thinking with Ryzen?

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Puffnstuff

Lifer
Mar 9, 2005
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I was thinking back to my very first self build and the fact that I used an AMD 5x86 @ 133mhz CPU to do the job over a Pentium 100. AMD didn't need to make any excuses for their performance as it clearly dominated the Pentium in every way for a fraction of the price. Later on they released the slot A Athlon and was the first to the 1ghz clock speed still leading the pack in performance. This milestone was short lived and afterwards Intel stepped up their game leaving AMD behind performance wise.

This has been the case for the past two decades now and when I learned of the Ryzen CPU I was so hoping that they'd learned their lessons from past failures and would make good on their promises of a superior performing part when compared to Intel. AMD certainly played up the rhetoric prior to its release to drum up public interest and enthusiast support but once the parts fell into testers hands the truth of the matter was revealed and that is what perplexes me the most. I am a long time user of both Intel and AMD products but I will not make excuses for them when they fail to deliver. I have only been running Intel CPU's since the C2D in my personal systems because they've clearly held the performance lead and now that Ryzen had appeared nothing has changed. I did use a 1090T in my sons build to replace a q9550 build when the motherboard went south.

Yes Ryzen is power efficient, has 8 cores with threading and is a giant leap forward for AMD over previous generations but it isn't the threat to Intel's dominance that they tried to make us believe that it was. I've never seen a new Intel CPU go on sale days after its introduction like this before and I can't remember seeing such sharp attacks on reviewers who don't concur with the party line concerning this CPU. Yes its new with a new support infrastructure that wasn't fully prepared at release. Too many people are seeing anomalies in the motherboards and in the CPU performance which is being responded to by attacking them rather than rationally trying to discover the root cause for them.

If I could tell AMD something I would say that this is exactly how you make potential customers shy away from your products. When you make promises that you cannot deliver on it will not only deter buyers of your products but deflect support as well. It's hard to get vendors to spend time and resources developing supporting products that cannot live up to expectations. I honestly believe that this lackluster performance will be echoed with Vega and once again we will see products that don't meet expectations. In a world where competition is good for the market and consumer we really need a company to step up and deliver a competitive product that can really challenge Intel's unfettered dominance in the CPU market.




I am sure you can fine another one of the current Ryzen thread to voice your disapproval.
There is no need to another one of these such threads.


esquared
Anandtech Forum Director
 
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richierich1212

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What? Intel CPUs have always gone on sale soon after release. Microcenter started the trend with their doorbuster i7-920 sales, and continued the trend until now (except for the 5775C/6700K on release, but that was because Intel was having 14nm yield issues in the beginning). Now Monoprice has joined that party and now sells Intel CPUs on the cheap too. I don't get the point of this post.

AMD never said they were going to increase IPC to beat Kabylake. All we heard all along was that they were aiming for a 40% IPC increase. They only showed blender demos early on for a reason, not gaming demos. Why? Because they knew they were not going to beat Broadwell-based Intel chips there.
 

escrow4

Diamond Member
Feb 4, 2013
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What? Intel CPUs have always gone on sale soon after release. Microcenter started the trend with their doorbuster i7-920 sales, and continued the trend until now (except for the 5775C/6700K on release, but that was because Intel was having 14nm yield issues in the beginning). Now Monoprice has joined that party and now sells Intel CPUs on the cheap too. I don't get the point of this post.

AMD never said they were going to increase IPC to beat Kabylake. All we heard all along was that they were aiming for a 40% IPC increase. They only showed blender demos early on for a reason, not gaming demos. Why? Because they knew they were not going to beat Broadwell-based Intel chips there.

The problem is AMD didn't need good enough, AMD needed a chip Day 1 that would SMASH Intel and send it reeling. One shot and that wasn't achieved. Now you have a buggy staggered rollout that will be ready and polished top to bottom by Xmas. Probably. Meh.
 
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Agent-47

Senior member
Jan 17, 2017
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When you make promises that you cannot deliver on it

seriously? which promise was not met?

It's hard to get vendors to spend time and resources developing supporting products that cannot live up to expectations.

by vendor do you mean games developers? other applications are fine. AMD pulled it off. games are not the ultimate definition of raw power or sales for that matter. nonetheless, they will catch up for games which still have reasonable usage/sales.
 

sandorski

No Lifer
Oct 10, 1999
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Ryzen is going to give AMD a lot of Marketshare that they haven't had in years. Along with that they'll be getting $ and Profits.
 
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Atari2600

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Nov 22, 2016
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but it isn't the threat to Intel's dominance that they tried to make us believe that it was.

It is a massive threat.

Just not one comprehensible to morons.

I can't remember seeing such sharp attacks on reviewers who don't concur with the party line concerning this CPU.

There is no party line. There are two groups, (1) those that understand the aims of the design and the maturity of the platform and (2) those that don't. Group (1) is treating group (2) with derision due to their stupidity.


Too many people are seeing anomalies in the motherboards and in the CPU performance which is being responded to by attacking them rather than rationally trying to discover the root cause for them.

The reverse is the case.

More often than not the irrational people are not considering platform maturity etc when posting threads like "what was AMD thinking"...

 

moonbogg

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Jan 8, 2011
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I was really put off by this whole Ryzen mess, and yes, it is a mess. They straight up tricked us (some of us at least, myself included) into thinking Ryzen was equal to broadwell for less money. It's not. They targeted gamers and enthusiasts with this release, making direct comparisons to the 7700K and had all sorts of reasons why Ryzen was better. They showed gaming demos left and right, tricked us with cherry picked synthetics showing equal or better IPC etc etc. In the end, the chips game like garbage (compared to Intel) and they can't even compete with Sandy/Ivy chips in gaming. Consumers don't usually spend all day doing renderings, certainly not the people they were targeting with this release. We play games and use consumer apps mostly and Ryzen is functional, but can't compete here. That's why I returned that $500 Bulldozer 2.0 and bought a 6800K.
People say its not another bulldozer, but for gamers and typical consumers, yes, it is. It can't compete with five year old architectures. That's very bulldozer-like if you ask me.
Not to mention these chips are pushed to the absolute limits out of the box. These are 3ghz server chips. To get close to 4ghz (not even easy at all to do) you need over 1.4v and that's just crazy. I'm not comfortable with an overvolted, stressed out chip just to achieve "functional" gaming performance that was available 5 years ago. That chip will die early. They are being pushed too hard around 4ghz.
Oh, and then the very bulldozeresque promise of, "We'll fix it later", is ridiculous and sounds VERY familiar indeed. I honestly do hope they fix Ryzen and end up kicking ass on all fronts. I still have the EK waterblock mounting kit for AM4. I'll keep it. If they get things sorted out and the platform is compelling, then I'll buy one some day. I have a feeling I'll be waiting quite the long while for that day to come. That's not my battle to fight. I want performance now. Poor performance is their problem.
 
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f2bnp

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May 25, 2015
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Another one of these threads... They delivered, enough with the goalpost shifting. Just a few months ago, people were claiming these CPUs would not have faster IPC than Sandy Bridge and Ivy, then the clockspeeds were not going to be high enough (remember that people were claiming 3.0-3.2GHz as the ceiling?), then power consumption would be through the roof...

Whoever thinks this is anything like Bulldozer either wasn't around at the time or is blind.

For the record, your K5 133 did not dominate the Pentium 100 in everything. Pretty much any 3D game would have put the Pentium 100 ahead, as the K5's FPU was quite a bit slower than the Pentium's.
 

Burpo

Diamond Member
Sep 10, 2013
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OMG, how many of these threads do we have to endure? AMD brought a fresh design to market and have yet to reveal it's full potential, but it is still competitive. Please stop with these threads that all sound the same.."What was AMD thinking?" They're thinking light years ahead of you, that's for sure.
 
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Blockheadfan

Member
Feb 23, 2017
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What were you thinking?

"AMD certainly played up the rhetoric prior to its release to drum up public interest and enthusiast support"

Are you accusing them of marketing? *Gasps*

"...but I will not make excuses for them when they fail to deliver"

They don't need your excuses, I know this forums has a disproportionate population of gamers which might alter you impressions but Ryzen has very much delivered.

"..isn't the threat to Intel's dominance that they tried to make us believe that it was..."

When? Sources?

I don't want to get personal but this seems like an almost textbook case of concern trolling.
 

Joric

Junior Member
Mar 4, 2017
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Comparatively affordable though it is, the Ryzen 7 lineup are halo products.
They effectively break the status quo of AMD's role as a manufacturer of out dated, bottom tier products which compete solely on price.
By the time the Ryzen 5 and 3 are launched, the ecosystem should be ready for mainstream users.
Unfortunately they are up against the clock and, as per their Halo product role, any missteps at this stage will tarnish the rest of the product line.
 

w3rd

Senior member
Mar 1, 2017
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Lol @ OP.

Working title to thread is "I am a troll, here is what I want you to think..!" Coincidentally, everyone knows VEGA is more powerful than Pascal. Nothing you are saying is based on reality, it is just a creative short story.

AMD has a solid CPU & GPU technology. No reason in the near future to use nVidia, or Intel. Unless you get a bargain on their old tech.

What exactly will Intel bring, that matters. And Volta is vaporware until 2018.
 
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