1. Negative ads are what works
2. The normal situation is for anonymous donors to pay for most of the advertising
3. That advertising has the dominant effect on who wins
4. Saying whatever helps get elected, contradicting earlier positions, works
Background facts:
1. 92% of the ads were negative
2. Romney ran over 12,000 ads; Gingrich ran 210
3. With the large outspending by Romney, the polls greatly shifted in his favor.
So why is Romney going to fight for changing these things that are how he wins?
Ideas are not what is winning elections. What's worse about Santorum's? Paul's? Etc.?
Money obtained by wealthy donors mostly with policy agendas is what's winning.
Much of this is the case with Democrats as well, they are just more disliking it but they do it as they have to to win as well. Obama has huge donations.
The guy who gets elected and his top competitors will all tell the people the above is wrong, that they aren't bought, because that's what they need to say to get elected.
Exceptions can say otherwise a bit - while they lose, like Gingrich dependent on one gambling figure or Huntsman dependent on family donations.
Things haven't 'always been this way'. When Carter and Reagan competed, they took no donations - the funding was from the taxpayer voluntary fund.
There's little more important than the Supreme Court, who has had right-win justices make this financing possible (5-4 in Citizens United).
Even voters who don't like Obama on many policies should consider voting for him for better Supreme Court nominations. It would be terrible to get more radical righties.
2. The normal situation is for anonymous donors to pay for most of the advertising
3. That advertising has the dominant effect on who wins
4. Saying whatever helps get elected, contradicting earlier positions, works
Background facts:
1. 92% of the ads were negative
2. Romney ran over 12,000 ads; Gingrich ran 210
3. With the large outspending by Romney, the polls greatly shifted in his favor.
So why is Romney going to fight for changing these things that are how he wins?
Ideas are not what is winning elections. What's worse about Santorum's? Paul's? Etc.?
Money obtained by wealthy donors mostly with policy agendas is what's winning.
Much of this is the case with Democrats as well, they are just more disliking it but they do it as they have to to win as well. Obama has huge donations.
The guy who gets elected and his top competitors will all tell the people the above is wrong, that they aren't bought, because that's what they need to say to get elected.
Exceptions can say otherwise a bit - while they lose, like Gingrich dependent on one gambling figure or Huntsman dependent on family donations.
Things haven't 'always been this way'. When Carter and Reagan competed, they took no donations - the funding was from the taxpayer voluntary fund.
There's little more important than the Supreme Court, who has had right-win justices make this financing possible (5-4 in Citizens United).
Even voters who don't like Obama on many policies should consider voting for him for better Supreme Court nominations. It would be terrible to get more radical righties.