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What is 'HyperMedia' to you?

In learning about API design and implementation, I keep seeing the phrase 'HyperMedia' tossed around. Most definitions I find are pretty generic and allude to the idea that the Internet is a form of hypermedia. aka, just media with links... That seems like a very generic definition, very broad, etc.

Is that all it is? Or is there a definition with a much more narrow scope that I should be considering?
 
Actually Wiki nails it (as far as I am concerned):

The World Wide Web is a classic example of hypermedia, whereas a non-interactive cinema presentation is an example of standard multimedia due to the absence of hyperlinks.
 
HyperMedia to me is just a shortened version of Compu-Global-Hyper-Mega-Net

http://simpsons.wikia.com/wiki/Compu-Global-Hyper-Mega-Net

I have never heard that term from any programmer or in any programming magazine. Sounds like a pointy haired boss or salesman term like "the cloud" or I have conditioned my brain to ignore such terms when reading.

I felt the same way. I had never heard it before.

However, as I'm digging into API architecture design, the term is used HEAVILY. I think it's mostly because modern API's are often returning complex media, aka a video, with a links overlayed, etc. etc. If it was just a video, that's normal multimedia. If it's video with links and ads and overlayed functions.. that's hypermedia.

http://apievangelist.com/2014/04/15/what-are-some-good-examples-of-hypermedia-apis/
 
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