For me they haven't meant that much. Take for example mobile graphics cards:The 580 was not really deserving either. But I guess we need to get accustomed to the fact that names mean squat anymore. Anyway, as silverforce said - different node, new generation. So 60+% is expected.
Nvidia is releasing huge range of Geforce 600M cards and only one of them (at the moment) uses Kepler-based GPU. Only look at performance, features and prices. I would be suprised if card with GK110 would be called anything else than Geforce GTX 780.
For me 20% smaller TDP is also nice thing. Makes it so much easier to find silent cooling solution (I don't use head set). My secondary computer is inaudible from 50cm distance despite having 2xHD7770 and everything. Fonder if I could do the same with main computer with "slightly" different performance level
Ps. It's funny how they first rumoured that Nvidia would first launch their midrange/performance level cards and after that budget and high end. Then after Tahiti was released they started to rumour that Geforce GTX 680 would be launched first..
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