• We’re currently investigating an issue related to the forum theme and styling that is impacting page layout and visual formatting. The problem has been identified, and we are actively working on a resolution. There is no impact to user data or functionality, this is strictly a front-end display issue. We’ll post an update once the fix has been deployed. Thanks for your patience while we get this sorted.

What? Apple ran a racist TV ad?

To the uninitiated, allow me to inform you what Terroni means in Italian. It is a derogatory term utilized by skinheads, neo-Nazis, and other violent racists to indicate that Southern Italians are retrograde, primitive, stupid Neanderthals only fit to till the earth with an ox
Click to expand...

Funny, we think the same things about people from South Jersey. 😛

From reading the article I gather:
1. The ad wasn't racist; the offensive term refers to people from a certain area.
2. The ad was shown on American TV and used an Itallian word that most Americans would have no idea is offensive.
3. The word is also the name of a restaurant, and it was used in that context in the ad.

Sounds pretty clearly like an innocent mistake to me. This guy is getting all worked up about this word when there is no indication that it was intended to be offensive. That's the problem with getting offended by words - it's not the word that is offensive, it's the intent. I can use the word n!gger in a context that is not offensive. Actually, I just did.
 
i see what your saying but Id like to see the ad and judge for myself. And I dunno about it not being ofensive as the guy says that there are 17 million italians in the USA.
 
Originally posted by: BubbaBooBoo
i see what your saying but Id like to see the ad and judge for myself. And I dunno about it not being ofensive as the guy says that there are 17 million italians in the USA.
Click to expand...

Most of them don't speak Italian, and according to the Italian wikipedia page about the offensive word, it isn't even universally recognized as an insult in Italy.

Babelfish translation:
The acknowledgment of terrone like insult and not as folkloristico term is a process that historically has quickly many striking d' arrest and incomprehensions, probably due to the fact that only a part of the Italian population of it recognized totally the gravity and its offensive character.
Click to expand...

Whether it offends people or not, my point is that it wasn't intended to be offensive.
 
Ya, but from what the guy is saying its a bad word when people from the north use it against peoplel from the south. so when the transletion says that

only a part of the Italian population of it recognized totally the gravity and its offensive character

thats the part that finds it a bad word.
 
Originally posted by: mugs
Originally posted by: BubbaBooBoo
i see what your saying but Id like to see the ad and judge for myself. And I dunno about it not being ofensive as the guy says that there are 17 million italians in the USA.
Click to expand...

Most of them don't speak Italian, and according to the Italian wikipedia page about the offensive word, it isn't even universally recognized as an insult in Italy.

Babelfish translation:
The acknowledgment of terrone like insult and not as folkloristico term is a process that historically has quickly many striking d' arrest and incomprehensions, probably due to the fact that only a part of the Italian population of it recognized totally the gravity and its offensive character.
Click to expand...

Whether it offends people or not, my point is that it wasn't intended to be offensive.
Click to expand...

I'm a native Italian speaker and didn't even know what the word meant until this thread.

Does that clear it up? This is basically an insult very local to one region's dialect. And from what I understand, pretty antiquated -- nobody even uses it anymore.

I'm not offended at all. In fact, I'm only offended in the sense that Apple has decided to misuse my native language improperly for its marketing. They can take that to Olive Garden and shove it!

And mugs, I grew up in South Jersey, ya dick. 🙂
 
Originally posted by: BubbaBooBoo
Ya, but from what the guy is saying its a bad word when people from the north use it against peoplel from the south. so when the transletion says that

only a part of the Italian population of it recognized totally the gravity and its offensive character

thats the part that finds it a bad word.
Click to expand...

I'll do some research and find out if this is actually true. Half of my family is from various parts of Northern Italy. The rest is from various other parts, and I have a few family friends who grew up on the heel. Of course, it's a pretty small sample.

Maybe you can get a research grant to go to Italy and work on this. That would be sweet.
 
Originally posted by: sjwaste
And mugs, I grew up in South Jersey, ya dick. 🙂
Click to expand...

😛

Originally posted by: BubbaBooBoo
Originally posted by: sjwaste

Maybe you can get a research grant to go to Italy and work on this. That would be sweet.
Click to expand...

Can I come too! I love pizza! 🙂
Click to expand...

I was kind of disappointed by the pizza in Italy. Come to NY/NJ - you can get pizza made by real Italians, but for some reason they make it better here.
 
Man do I miss the pizza. I'm in DC now. No good pizza to be found. None. Seriously.

Corollary: No good bread either. You folks in NJ/NY/PA have no idea how good you have it.
 
I had pizza on Mulbery street in New York and it was the best of my entier life.

BTW, the link to the vid is on the site now. Its just like he said, so it wasnt fake.
 
lol
Yeah, that's it, Apple.

............. or gee, maybe the person feigning racism over something that of course isn't just to have the plug spread all over the internet?

Nah!
 
I guess you must be a lot smarter than me since i have no idea what your saying. The guy who wrote the articel works for the restaurant?
 
Originally posted by: BubbaBooBoo
Why would apple want to plug a restaurant?
Click to expand...

Apple always does this in their commercials, they seem to love Sushi restaurants in SF 🙂
 
Just read the comments the author posted at the bottom. He's completely unreceptive to dissenting opinion and clearly 43% insane.
 
Originally posted by: Tegeril
Just read the comments the author posted at the bottom. He's completely unreceptive to dissenting opinion and clearly 43% insane.
Click to expand...

This guy is on a mission!
 
Originally posted by: BubbaBooBoo
I guess you must be a lot smarter than me since i have no idea what your saying. The guy who wrote the articel works for the restaurant?
Click to expand...

I dunno, I don't think it takes a rocket scientist to figure out how some people abuse the Internet.

Basically the author levels a stupid charge against Apple (which has always been known to generate attention) and voila- suddenly he's got tons of people that otherwise wouldn't give a good crap about his site, the restaurant, or anything to do with either checking out both to see what all the hoo-hah is about.

Apple has nothing to do with anything, other than some nitwit trying to piggyback some publicity out of something he saw to exploit in their ad. (And after reading some of the nitwit author's comments on that blog, I now realize it has nothing really to do with the restaurant either, just the author trying to prop up his goofy site).

Meanwhile, the restaurant itself makes no secret why it chose the name on the first link of their site.
 
You know, my parents were from the ukreine and if somebody calls me a hunky im gonna flatten his nose. I think if the guy is so ofended then he has a rigth to give Apple hell.
 
A right to give Apple hell, over the name of a restaurant that Apple has nothing to do with, because he's too stupid to do two seconds worth of 'research' that would tell him why the name is what it is?

Yeah, well, I guess people do have a right to be unfathomably stupid, and project that stupidity at all the wrong targets, for all the wrong reasons.
 
I apreciate what your saying, but come on, Apple had 10000s of restuarant names to pick from. They picked that one eithre because they didnt do their homework or because somebody thougth it would be funny. Racism is not funny.
 
You must log in or register to reply here.

TRENDING THREADS

Back
Top