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[wccftech] rumor: amd hawaii benchmarked in 3dmark11 firestrike AMD attacks titan

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parvadomus said:
Some things are just too obvious. What performance target might AMD have if not GK110?. They are already on par with everything below them.
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Yeah, really. It's ridiculous. The 7970G is already basically a wash with the 680 and 770 (and the 770 is an overclocked 680 with better memory) so the doubts of what AMD is aiming for is quite frankly, pretty funny. What are they going to do , release another card on par with the 680/770? Please. The only thing AMD can aim for is the 780 and Titan, which are what? 30% more than the GK104? I don't think that's out of the realm of possibility for AMD.

I think the over-riding concern is to ensure AMD has a good launch price with all of the secondary stuff (cooler quality, drivers, etc) up to par for the launch. Those aspects were really screwed up with the 7970 launch. I personally hope AMD has improved the reference cooler substantially (the 7970 cooler is the same as used on the 5870/6970, and is long in the tooth...), fixed crossfire framepacing, and WHQL quality drivers (which didn't happen with the 7970). Hopefully they can get all of the secondary stuff in-line.

Keep in mind that competition is good for all parties regardless of any brand preference - i'm hoping AMD can replicate the 5870's success at least to a small extent. Remember the 5870 was very well received and performed great for the time. As I said, though, they absolutely must ensure that all of the secondary stuff (cooler quality, drivers, crossfire) are up to snuff. That's the bigger question mark in my mind; let's see if they were serious about learning lessons from the 79xx launch.
 
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railven said:
My upgrade window is coming up soon. I wonder what AMD has in the cooker.

My HD 7970's have served a good purpose, I honestly regret buying the second one ONLY because I felt I didn't use it as much. If I can get within 50-60% of CFX 7970s without some of the hiccups, I'd gladly bump my willing to pay in the upper $600 price points. Assuming I can flip my two cards for ~$300-400.

However, I'm pretty sure it's just wishful thinking.
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Why dont you sell one of them before their price fall even more?
And 50%/60% of CFX is a single 7970!! ^_^
 
Guys they're saying that this card is not going to come out until Q1 2014 now. There are too many conflicting rumors, perhaps about different cards. I'm not holding my breath. It will be nice if AMD can create a single GPU to compete with Titan, though. If it's a dual card I will be very disappointed even if it has hardware metering.
 
Keysplayr said:
You're stating this as if it is fact. Which begs the question, how do you know? Are you stating this as fact, or as opinion/speculation?
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so do you believe AMD has been twiddling their thumbs for 18 months. HD 7970 - Jan 9, 2012 HD 9970 - early to mid Oct 2013. AMD has seen Nvidia milk the market with the Titan and GTX 780 and post record GPU margins. They have got the message "Go big or go home". if AMD ever wants to increase GPU market share and margins they need to have products competing at every level - entry, mid and high end. thats exactly what AMD are doing.
 
Keysplayr said:
You're stating this as if it is fact. Which begs the question, how do you know?
Are you stating this as fact, or as opinion/speculation?
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That is absolutely a fact. "Dual miniature dies" is one of the more radical suggestions I have seen. Very inefficient, wasting performance, why not just make one larger die.
 
SickBeast said:
Guys they're saying that this card is not going to come out until Q1 2014 now. There are too many conflicting rumors, perhaps about different cards. I'm not holding my breath. It will be nice if AMD can create a single GPU to compete with Titan, though. If it's a dual card I will be very disappointed even if it has hardware metering.
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Who's saying? Source?
 
blackened23 said:
Yeah, really. It's ridiculous. The 7970G is already basically a wash with the 680 and 770 (and the 770 is an overclocked 680 with better memory) so the doubts of what AMD is aiming for is quite frankly, pretty funny. What are they going to do , release another card on par with the 680/770? Please. The only thing AMD can aim for is the 780 and Titan, which are what? 30% more than the GK104? I don't think that's out of the realm of possibility for AMD.

I think the over-riding concern is to ensure AMD has a good launch price with all of the secondary stuff (cooler quality, drivers, etc) up to par for the launch. Those aspects were really screwed up with the 7970 launch. I personally hope AMD has improved the reference cooler substantially (the 7970 cooler is the same as used on the 5870/6970, and is long in the tooth...), fixed crossfire framepacing, and WHQL quality drivers (which didn't happen with the 7970). Hopefully they can get all of the secondary stuff in-line.
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well said :thumbsup: as you said AMD has lot of work to repair the damage done over the past 18 months. AMD has to deliver on a lot of areas - launch day drivers , both stability and performance. CF robustness and frametime consistency. cooling and acoustics on reference designs. AMD has a lot to prove to the market as their GPU market share was just butchered in the last 18 months.

notebooks are dominated by Nvidia ( 70%) because of Optimus being much more robust than Enduro. Discrete GPU is also at an all time high for Nvidia (65%). AMD has a lot to repair and regain - reputation , brand value, and market share (in that order). It will take atleast 12 - 24 months of consistent execution for AMD to turn the ship around. But right now they are at rock bottom.
 
This gen isnt not too bad for AMD on the PC, but they lost majorly on mobile to NV, which completely dominated notebooks and ultrabooks. Theres very few good models with radeons in them. The rest are just Intel iGPU.

So the main lesson they need to learn is go hard at mobile design wins else they will suffer. Bonaire is the GCN 1.1, slightly more efficient, nextgen GCN 2 needs to be much more efficient else they arent going to convince many partners to put radeons into notebooks.
 
Silverforce11 said:
This gen isnt not too bad for AMD on the PC, but they lost majorly on mobile to NV, which completely dominated notebooks and ultrabooks. Theres very few good models with radeons in them. The rest are just Intel iGPU.

So the main lesson they need to learn is go hard at mobile design wins else they will suffer. Bonaire is the GCN 1.1, slightly more efficient, nextgen GCN 2 needs to be much more efficient else they arent going to convince many partners to put radeons into notebooks.
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there in lies AMD's execution problems. Enduro has been a nightmare with performance and stability issues. AMD need to right the ship on both parameters otherwise they are going nowhere.

there was a time in 2010 when AMD quarterly GPU division revenue was USD 400 - 450 million. in Q2 2013 it was at USD 320 million. thats horrible. thats because AMD has gone from a dominant notebook GPU share (55 - 60%) to a far distant second (30%). even discrete has gone from a traditional 40 - 45% to a rock bottom 35%. its quite pathetic.
 
Silverforce11 said:
They've been "nimble and light" for many generations already, not working out well for marketshare, mindshare or profits. Go big or go home for the top GPU.
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AMD is doing well. They have more partnerships than nvidia they have the consoles and AMD does not have to take big risks like nvidia because AMD is a much diversified company.
 
raghu78 said:
so do you believe AMD has been twiddling their thumbs for 18 months. HD 7970 - Jan 9, 2012 HD 9970 - early to mid Oct 2013. AMD has seen Nvidia milk the market with the Titan and GTX 780 and post record GPU margins. They have got the message "Go big or go home". if AMD ever wants to increase GPU market share and margins they need to have products competing at every level - entry, mid and high end. thats exactly what AMD are doing.
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I didn't ask you a question to have you ask a question. I've asked you a DIRECT question that you apparently do not wish to answer. I'll just have to assume that you don't know anything about the upcoming Hawaii and are speculating just like the rest of us if you are unwilling to address my DIRECT question.
 
Keysplayr said:
You're stating this as if it is fact. Which begs the question, how do you know?
Are you stating this as fact, or as opinion/speculation?
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Im honestly not sure if you are serious right now..........what other chip could AMD be competing with, G92? If thats the case then they already beat it years ago.
 
Smoblikat said:
Im honestly not sure if you are serious right now..........what other chip could AMD be competing with, G92? If thats the case then they already beat it years ago.
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What are you talking about?
It's not what they're competing with, but what they'll use to compete with.
I'm saying an X2 Bonaire like solution to compete with GK110. Others are saying a huge AMD single die to compete with GK110.

What did you miss?
 
Mr Expert said:
Seems like it's a partnership to promote nvidia. I bet they restrict your opion on you.
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And as per usual, you guys make it all about me when you want to avoid questions. Why do you do that, I'd like to know? LOL.
All you need to know about the focus group is in my sig. That should satisfy you. If not, then you're hunting for something else.

Like a diversion.
 
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It's difficult to see AMD focusing on huge desktop chips. This works for nvidia because they have the gpu compute market, hence they can make cards for that and sell some to gamers. AMD doesn't have that market and aren't likely to have much success getting into it (they've tried in the pro market for years with little success, and gpu compute would be even harder to break into).

What they are more likely to focus on is mobile - that's where the market is heading (less and less people buy large desktops) and it's also where they've been very successful in the past. Hence why make a monster chip that could never fit in a laptop?
 
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Dribble said:
It's difficult to see AMD focusing on huge desktop chips. This works for nvidia because they have the gpu compute market, hence they can make cards for that and sell some to gamers. AMD doesn't have that market and aren't likely to have much success getting into it (they've tried in the pro market for years with little success, and gpu compute would be even harder to break into).

What they are more likely to focus on is mobile - that's where the market is heading (less and less people buy large desktops) and it's also where they've been very successful in the past. Hence why make a monster chip that could never fit in a laptop?
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AMD is getting it's ass handed to it in mobile (laptops) more than desktops. If that's what they are focusing on, they're doing a poor job of it.
 
5150Joker said:
AMD is getting it's ass handed to it in mobile (laptops) more than desktops. If that's what they are focusing on, they're doing a poor job of it.
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I thought AMD would be doing great in laptops with their APUs. I think AMD should continue to focus on their APUs and any SoC work they have under their belts. They need to get more into the mobile markets quickly. It's why I think it unlikely they'll compete with a huge Titan battling die.
 
Kenmitch said:
I think he's made a couple positive posts about AMD in the past....But one would have to do some digging to find them.
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I give them credit where I feel it is due and I don't think I've said anything in a negative manner here in this thread. And don't intend to. Merely discussing opinions and speculations. I would, however, like a straight answer from Raghu in short order.
 
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