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Wave of the now, no more "kid's rates"

moshquerade

No Lifer
Do you think it's only a matter of time when being a kid doesn't get you a discount at any movie theater? I mean, a kid takes up one seat like an adult takes up a seat so I can see the reasoning there.


SILVER SCREAM: KIDS TO PAY FULL FLICK FARE

May 20, 2008 -- Just in time for summer's throngs of pint-sized moviegoers come . . . higher ticket prices for kids.

Clearview Cinemas on First Avenue and 62nd Street last week stopped offering reduced-price tickets for children and seniors, charging $12 across the board - even for a matinee.

And several other theaters are also expected to raise children's ticket and concession prices to make up for their cost increases, The Post has learned.

"I feel like everywhere I go, I'm getting nickeled-and-dimed these days," said Jack Miller, 40, who took his 7-year-old son, Benjamin, to see "The Chronicles of Narnia: Prince Caspian" at the Clearview yesterday afternoon, only to find that a children's ticket had shot up $2.50.

"Everything is expensive," he griped.

Davina Kahlon, a 31-year-old nurse from Manhattan who saw "Narnia" with her son Jahan, 2, called the price jump "horrible.

"I don't think it's fair," she said. "It's bad enough we [adults] have to pay $12. Children will be children. He may fall asleep or start to cry, and I might have to leave early. It's not just."

Rita Richardson, 46, said she plans to boycott the theater.

"They charge more to go to the movies here than in Times Square," she said. "I won't be coming here anymore."

Making matters worse for the kiddies is the fact that a large tub of popcorn costs 50 cents more at the Clearview than it did last year - up to a whopping $6.50 - a concessionaire said.

A ticket seller in the box office said the admission-price increase started last week as a pilot program for theaters in the area.

The other three Clearview Cinemas in New York City are still offering discount tickets to kids and seniors.

Clearview Cinemas spokeswoman Beth Simpson said in a statement, "An evening at the movies is still the most affordable entertainment option outside of the home."

Richard Gil, an economics professor at the University of California, Santa Cruz, said the ticket-price increases are simply a way for theaters to recover losses from their own cost increases.

"We're definitely going to see faster increases in movie ticket prices than we are used to," he said.

One piece of the puzzle is the record high price of corn.

Popcorn, the oil it's cooked in, and corn-syrup-heavy sodas are all going up in price.

"On top of that, if you start adding on fuel costs, packaging costs and labor costs, you get a higher cost for popcorn," said Bill King of Ramsey King Securities in Chicago.

http://www.nypost.com/seven/05...ll_flick_fa_111657.htm
 
Ah yes, when ticket sales are down what do you do to combat it? Raise prices.

Brilliant tactic.

 
I thought the idea didn't have anything to do with one seat = one seat and rather it has everything to do with how kids will convince their parents to purchase more at the concession stand? Considering how conservative people are being with their money right now, I don't think it is a wise move for theaters to make this change. I think they will make less profit if they do so.
 
On the rare occasions I allow my wife to drag me to the theater to see a movie, it's always during the cheaper matinee times. I absolutely refuse to pay $10 or more to see a dammed movie, then, on top of the ridiculous ticket prices, the concessions stands are outright theft for what you get.
Most of the theaters here will throw you out if they see that you're sneaking in your own snacks. (IIRC, you get the first option to throw them away)

I think the higher ticket prices for kids is a good thing...it's about time we adults quit subsidising the cheaper tickets for children. They take a full-size seat, and are usually noisy and distracting. It pisses me off to pay to sit in a theater for a movie, then some kids starts wailing...and the parents just sit there like it's ok if their brat disrupts the movie for everyone else.
 
Davina Kahlon, a 31-year-old nurse from Manhattan who saw "Narnia" with her son Jahan, 2, called the price jump "horrible.

"I don't think it's fair," she said. "It's bad enough we [adults] have to pay $12. Children will be children. He may fall asleep or start to cry, and I might have to leave early. It's not just."

Who takes a 2 year old to a movie? Watch something at home!
 
They probably want to cultivate a certain audience for this particular theater by discouraging people with kids attending by just altering the price structure.
 
Movies are a ripoff in general. Just wait till it comes out on DVD and drop it in your netflix queue.
 
Originally posted by: Xavier434
I thought the idea didn't have anything to do with one seat = one seat and rather it has everything to do with how kids will convince their parents to purchase more at the concession stand? Considering how conservative people are being with their money right now, I don't think it is a wise move for theaters to make this change. I think they will make less profit if they do so.

Extremely few theaters will ever move to this kind of pricing.

 
Originally posted by: BoomerD
I think the higher ticket prices for kids is a good thing...it's about time we adults quit subsidising the cheaper tickets for children. They take a full-size seat, and are usually noisy and distracting. It pisses me off to pay to sit in a theater for a movie, then some kids starts wailing...and the parents just sit there like it's ok if their brat disrupts the movie for everyone else.

Except that the reduced profits they will receive due to less families going to the theater (less concession stand purchases) could be offset by increased ticket prices for everyone. Complaining about poor parenting in a theater is one thing, but that is a completely separate problem. Besides, you can control that issue by seeing a later film. You can't control how much they charge you for a ticket.
 
Originally posted by: seanc85
Originally posted by: moshquerade
"An evening at the movies is still the most affordable entertainment option outside of the home."

Am I the only one that finds this absurd?

They likely have a very narrow definition of "entertainment". I can take a family of 4 to the local minor league baseball stadium on Wednesdays and get free hotdogs and peanuts for under $40. I can go see a local theatre production of various childrens stories for less than that. Or I can go to a park and let them play for free.
 
Originally posted by: BoomerD
On the rare occasions I allow my wife to drag me to the theater to see a movie, it's always during the cheaper matinee times. I absolutely refuse to pay $10 or more to see a dammed movie, then, on top of the ridiculous ticket prices, the concessions stands are outright theft for what you get.
Most of the theaters here will throw you out if they see that you're sneaking in your own snacks. (IIRC, you get the first option to throw them away)

I think the higher ticket prices for kids is a good thing...it's about time we adults quit subsidising the cheaper tickets for children. They take a full-size seat, and are usually noisy and distracting. It pisses me off to pay to sit in a theater for a movie, then some kids starts wailing...and the parents just sit there like it's ok if their brat disrupts the movie for everyone else.

you just have to be sneakier. and no cans!
 
I thought they had lower prices for kids to entice the parents into going and taking them with?
And at $12 per ticket, yeah, I'm just going to go ahead and buy three DVDs for what it would cost to take the whole family to the movies.
 
There's already been a narrowing between what kid's pay at the movie theater and what adult's pay. There's also been a narrowing between matinée prices and regular prices. At the same time, concession prices are getting jacked to the point where it is almost cheaper to eat at a professional baseball game.

This is why I only see a handful of movies a year now...and sneak in food when I do. 😛
 
Interesting thought - how about instead of charging for kids to get into a movie, they just pay for two hours worth of onsite baby sitting at the theatre so the parents and other people in the theatre can watch the movie in peace?

That could be a value added service for a theatre.
 
Originally posted by: Queasy

This is why I only see a handful of movies a year now...and sneak in food when I do. 😛

Heh. My wife has a "going to the movies purse" that pretty much allows us to smuggle in nothing short of a 5 course meal if we so desired.

 
Originally posted by: vi edit
Interesting thought - how about instead of charging for kids to get into a movie, they just pay for two hours worth of onsite baby sitting at the theatre so the parents and other people in the theatre can watch the movie in peace?

That could be a value added service for a theatre.

A few theaters do this thought the hourly cost and especially liability/insurance is substantial.
 
Originally posted by: vi edit
Interesting thought - how about instead of charging for kids to get into a movie, they just pay for two hours worth of onsite baby sitting at the theatre so the parents and other people in the theatre can watch the movie in peace?

That could be a value added service for a theatre.

My theater offers this service actually. It's not cheaper than buying a ticket though.
 
They should charge more for kids! 😛 Particularly kids between 12 and 18, they require additional usher resources to keep them under control. 😉

Charging the same price for matinees doesn't make a lot of sense. The people who go to matinees go because it's cheaper. They might as well close the theater during the day if they're going to charge the same price.

 
Originally posted by: vi edit
Originally posted by: Queasy

This is why I only see a handful of movies a year now...and sneak in food when I do. 😛

Heh. My wife has a "going to the movies purse" that pretty much allows us to smuggle in nothing short of a 5 course meal if we so desired.

When we took our kids to see Horton Hears A Who, we were running behind and didn't have time to pack my wife's purse. I almost had an aneurysm when I was given the total for our concession visit.
 
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