I heard that AMD strategy was to make this card an overclocking beast. What you said is true and I agree. If this thing overclocks like the 7950's do then these will be a bargain. If they put better memory on it this card could really shine
This is a new one.....what company tries to make a card an overclocking "beast"? LOL.
Target reference clocks and TDP are set by the engineers, who predict life expectancy at certain clock-speeds, temperatures, and voltages. All of these can be limited by other components, such as what the budget is for the reference cooler, general chip efficiency, etc.
Both AMD and NV have to convince the AIB partners and boutique system retailers that X% of the cards will survive the warranty period and be stable at the reference clock rates and voltage.
To suggest that the marketing department plays any part in intentionally launching a gimped card, only so that is can be over-volted by an extreme niche segment of consumers, is not a well thought out position.
When we come across gems like the GTX460 or the 7950, it is more due to AMD or NV trying to fill a price segment with a card that is really much better than advertised. Not because of some master plan to have them become overclocking kings.
Keeping reference designs conservative not only reduces RMAs for failure before the warranty expires, but it also allows the AIBs to do their own testing, with their own cooling solutions, and make some extra cash selling the out-of-spec cards according to their own risk models.