I didn't see a mention of this is the threads that I've read through, but today's print edition of the Wall Street Journal had a good article on this issue. Anandtech was mentioned - as was a notation that one of our members here worked for Home Depot, but was fired after posting some prices on upcoming deals. Also, Fattwallet and DealofDay.com along with Techbargins were mentioned in the article. I wonder how much their hit counts jumped for the day after getting some free advertising??
Basically, the article breaks the issue down into two parts:
1) Retailers are scared that their competitors will see what they are offering, then quickly adjust their sales strategies to match their offerings.
2) Retailers are worried about consumers buying patterns changing. People will buy the items in advance, then return for a price adjustment on the day the sale hits.
Frankly, the Black Friday sales are about the only sales of the year that are even worth looking into. However, I don't care to arrive 2 hours early and wait in lines to save a few bucks, so I don't participate in these sales. The typical weekly sales are nothing to write home about. So what if Best Buy is selling a mouse for $10 less than the competion, we'll just have their competitor price match BB and get the mouse anyways. Plus, a lot of the items that get posted in the regular weekly sales circulars are not always sales items. BB, Circuity City and the Micro-Center are known for filling the circular with items that are of regular price and no discount is being offered.
I think retailers will never win this battle. Prices will continue to be leaked unless the CEO sleeps on the price lists personally - but then how will the newspapers get the information to print the ads in time?
If you think about it, some of our best deals were those that have been put together over in the Hot Deals forum. Some very talented members have found ways to stack coupons, use Ebates, price-match competitors - or whatever to create some fantastic bargains. How can the retailers get their grips around these issues? They can't because as soon as they squash one deal, another will quickly pop up to replace it.
Retailers need to understand how the Internet works. Some are E-tailers and have electronic store fronts that they run parallel to their brick and mortar stores. However, there's another side of the Internet that they're not fully aware of. That side is the one like Hot Deals, FattWallet, etc. where people huddle around to find the best bargains possible.
Meanwhile, let the retailers try and get their circulars under control - I won't use the circulars because like many of you, we have other means of finding our deals.
