Yes, government regulation has always been a bogeyman, but you can only take that so far. Most non-crazy people will admit at least SOME regulation is necessary. So, what do you do when you've already deregulated to the point that people are being hurt? Stop calling it regulation and start calling it socialism. Then Bernie comes along and starts calling socialized expenses "Democratic Socialism," playing right into right-wing attack narratives. He's attached a scary name to an otherwise good idea. It's the main reason he's never been able to break through. The name of the thing is just as important as the actual thing in a country full of fucking morons.