Originally posted by: Gothgar
nice.... this type of stuff has been going on forever...
Exactly. It's marketing.
It's all about deception.
Two nice examples of "creative" packaging:
Yoplait yogurt. A lot of the bottom of the cup is just empty packaging.
Andes Mints. Most of the package is empty, folded paperboard.
It's how you sell a shitty product. It's not "lower quality for cheap," it's a "good value."
Originally posted by: ShawnD1
What the fuck? That guy's family eats 12 ounces of sausage in a single meal? Maybe my family just doesn't eat very much.
edit: 12 ounces is about 7-8 of those sausages McDonalds serves. They have so much grease that they're hard to eat after a few bites.
I don't know about you guys, but I've seen a trend where stores are now putting unit prices on everything. Walmart, Safeway, and Save on Foods in particular always list something like "$0.009/mL" under the price of the product. Dropping the package size won't fool anyone since the store will still show what the new unit price is, and you'll know right away that the price went up.
That's tiny print, and the concept of "unit price" is probably beyond the math skills of a lot of the public.
Maybe the market should start looking at producing more dehydrated products. A lot of the weight of many foods is due to water. Water is piped to your house for a
very low price compared to buying it by truck, unless you live in the middle of Death Valley. And in that case, you might be better off getting some sort of condenser to get your water.
Yeah, maybe the texture will be different. But the price might make all the difference. If the dehydrated, "just add water" product is 30% the price of the regular one, then that might sway more people to buy it.
I suppose the problem then would be, as it always is, energy requirements to quickly dehydrate food.

Damn nuclear fusion and 98% efficient solar panels are several decades too late.
Good thing high oil prices would never be a problem.
Originally posted by: daniel1113
I understand the need for companies to raise prices. The downsizing of bottles doesn't even really bother me, because it is a de facto price increase.
However, the use of non-standard volumes pisses me off, as it makes comparisons between products very difficult.
Exactly.

Deception is a cornerstone of good marketing.