Oregonian Letters to the Editor
Hybrid vs. Hummer: Question research
Tuesday, April 10, 2007
James L. Martin's essay concerning the alleged non-green effect of hybrid autos such as the Toyota Prius ("Hybrids might look green, but look behind that battery," April 8 ), makes a completely fallacious comparison between the hybrid and the Hummer. (Note: I do not own either vehicle.)
By pegging the life expectancy of a Prius at 100,000 miles and that of a Hummer at 300,000 miles, Martin automatically triples the impact of the Prius' fixed manufacturing costs. The 100,000/300,000 comparison itself is erroneous in that given the reliability records of the two manufacturers' products, the Prius is far more likely to last the greater distance.
The Prius is generally expected to last a minimum of 250,000 miles, and many have already exceeded that figure. Martin's article is just another example of how, by massaging numbers, any preordained position can be supported.
DENNIS McNISH Lake Oswego
You would think by reading James L. Martin's essay that hybrids are to blame for sulfur dioxide-scorched earth in Canada. After all, Hummers don't have a battery-powered engine, and they have a lower energy cost impact than the Prius.
But batteries don't have anything to do with the purported high energy cost of the Prius. Instead, the problem is substandard research by CNW Marketing Research. Martin has merely imputed a bad conclusion from bad research.
After spending eight hours on Sunday reading and analyzing the 458-page "Dust to Dust" report from CNW Marketing, I can report that this document has no basis for its findings, and lacking these, I can only attack the ludicrous conclusions that follow from the endless tables of results.
Did you know that at the end of a car's life, the societal energy cost to dismantle the Prius is $326,000; $363,000 for the H3 Hummer, and $400,000 for the Honda Civic? There is no information to suggest why the end-of-life energy costs are about 10 times higher than the car's initial purchase price. And this is purported to be only energy cost -- no labor, no equipment.
Here is the crowning gem: If you take the reported energy cost and apply it to the 14.6 million vehicles scrapped each year, you can calculate that the total annual incurred societal energy cost is $6.2 trillion. This is higher than all U.S. energy expenditures as reported by the U.S. Census Bureau.
Keep driving the hybrids and don't trust marketers to report societal energy cost information!
CONRAD EUSTIS Southwest Portland
James L. Martin claims that the "energy cost" of a Toyota Prius is $3.25 per mile, relative to $1.95 per mile for a Hummer. While there is some interesting thinking in the research, examining the energy cost of manufacturing and disposing of a vehicle as well as its cost of use, the difference in these numbers seems to be primarily based on the assumed life expectancy of the vehicles: 100,000 miles for a Toyota Prius vs. 300,000 miles for a Hummer. There is no justification or evidence cited for this significant disparity.
Using similar logic, payday loans are the cheapest money on the street, at a mere 10 percent per week -- clearly much less than a credit card at 18 percent per year!
CNW Marketing Research's Web site states that its "clients include major automobile manufacturers . . .." I wonder who is its larger client, GM or Toyota?
MARK FRISCHMUTH Southwest Portland