I have the same temperatures, 35/50.
I assumed you added some thermal paste between the cpu surface and your heatsink. If not, that's the first thing to do. buy some arctic silver.
I am a 'newbie' in rigging a system from scratch, I probably did the same 'mistake' as you, and got blinded by heatsink benchmarks and all that nonsense, when actually the first thing to sort out is the system temperature. 35 degrees is a bit high for 'system' (or 'at the surface of the motherboard', correct me if I'm wrong) temperature, which obviously also increase the cpu temperature. You can't get 30 degrees if your system runs already at 35 degrees, at least with a air cooling system.
You and I need to decrease the system temperature first by adding fans in the case. A large case would help. Mine is a tiny mini tower, hardly air-flow efficient. A big case allows you to add loads of fans, make room between your disk drives (they heat up madly sometimes, and you can damage your precious disk drives). and tuck the cables away from the case and cpu fans. If you get a 15 degrees difference between the air around the heatsink and at the surface of the core, and you decrease the system temperature down to 20 degrees, then you'll get roughly 35 degrees for the cpu, which is perfect. Blowing hot hair to/from (which way you recon?) the cpu will never help decrerase it's temperature. To lower the system temperature, I have to take out one of the side of the case, and then the delta fan litteraly screams like hair dryer. My fan and heatsink do a pretty good job, after an intense session of Quake, my temperature only goes up a few degrees, and never goes beyond 60. 60 should be the limit, and you can download Motherboard Monitor or some other software to warn you if it does goes other the limit.
But the more you add fans, the louder your computer's gonna get. It depends on how much you can take really. I got used to my 7200 rpm delta, but a good case design and placing the case fans carefully at strategic points maximise the air flow, and minimise the headackes.
Ultimately, go for one of those funky water/oiled cooled system, super cool, and super silent. Haaa, the sound of silence...
Yours,
Olivier.
specs
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Athlon XP 1700@1465Mhz
Delta Fan 7200 rpm
Themalright Heatsink SK6.
Soyo K7V Dragon+ KT266A
Crucial 256 MB DDR PC2100 (ub cas 2.5)
Creative 3D blaster annihilator Geforce2 GTS 32mo.
Enermax PSU 431 Watts
IBM 60GXP 60gig.
Seagate 13gig.
Creative Live! value 1024.
Mitsubishi Diamond pro 710 17'
Logitech Mouseman Dual optical
TDK Cyclone 24/10/40B
Pioneer 114 DVD 10X.